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Economie en bedrijf algemeen (1406)

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Design Your Life

Your Career, Your Way

2024 || Paperback || Erifili Gounari || Kogan Page Ltd

From personal branding to side gigs, discover the new pathways to success and step into the future with Design Your Life.

20,95
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The Lean Toolbox 5th Edition

A Handbook for Lean Transformation

2016 || Paperback || John R Bicheno e.a. || Picsie Books

A new Sixth edition is available from January 2023. (Search for The Lean Toolbox Sixth edition). An e book of this (Fifth) edition is available.

This is the Fifth Edition of what has become a standard bestselling text on the tools, systems, and principles of Lean Manufacturing and Lean Operations. The Lean Toolbox covers Lean Philosophy, The Science of Lean, Improvement, Change, Strategy, Flow, Mapping, Scheduling, Layout, Quality, Product Development, Supply Chain, Lean Accounting, and Lean ...

38,95
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Business in Latin America / 2nd edition

Strategic Opportunities and Risks

2023 || Paperback || Fernando Robles e.a. || Taylor & Francis Ltd

Business in Latin America provides readers with a comprehensive overview of the business environment of this dynamic and challenging region. The book begins with an overview of the most important macroenvironments shaping the region’s opportunities and risks, while the second part focuses on the business strategies that respond to those opportunities and risks. Capturing the dynamism of this region, this new edition provides a thorough and nuanced understanding of the commonalities and diff...

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Corporate Social Responsibility

2015 || Paperback || Esben Rahbek Gjerdrum Pedersen || SAGE

Shortlisted in the Management and Leadership Textbook Category at CMI Management Book of the Year Awards 2016, this book explores the key questions and challenges prevalent in CSR including the history, key drivers, main theoretical perspectives and the dominant practices found in the business community, and also how to implement CSR in practice.

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The Life Cycle of a CEO

The Myths & Truths of How Leaders Succeed

2024 || Paperback || Claudius A. Hildebrand e.a. || John Murray Press

Based on an extensive, ground-breaking new study of the tenure of over 500 twenty first century CEOs, this is a radical reassessment of the demands in the top job and what it takes to succeed in a role like no other.

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Strategic Social Marketing

For Behaviour and Social Change

2021 || Paperback || Jeff French e.a. || SAGE

Adopting an international approach and offering a broader context to social marketing, this second edition presents social marketing principles in a strategic, critical and reflexive way, illustrating the value of applying marketing to solve social problems.

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A Very Short, Fairly Interesting, Reasonably Cheap Book About... International Marketing

1900 || Paperback || A J Earley || SAGE

Looking beyond the usual colonial narrative of the subject, Amanda Earley encourages the reader to think reflectively and critically about overlooked aspects of International Marketing such as power relations, history, ethics, culture and politics.

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Cross-Cultural Management

A Contemporary Approach

2023 || Paperback || Jasmin Mahadevan || SAGE

An essential textbook on Contemporary Cross-Cultural Management covering theory, practice and skills.

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What Do We Know and What Should We Do About the Future of Work?

2019 || Paperback || Melanie Simms || SAGE

What Do We Know and What Should We Do About The Future of Work? is part of a new book series offering short, up-to-date overviews of key issues often misrepresented or simplified in the mainstream media.

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Sustainable Marketing

A Holistic Approach

2021 || Paperback || Mark Peterson || SAGE

This unique book explores the sustainability practices that benefit companies, stakeholders and society, by drawing upon the latest research and industry examples. Dissecting the interplay between marketing and society, Peterson encourages us to critically assess the demand for businesses to engage with sustainability guidelines and environmental concerns while remaining profitable.