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Wiley (327)
Old and Middle English c.890-c.1450 / 3rd edition
An Anthology
2009 || Paperback || Elaine Treharne || Wiley
Spanning almost seven centuries, this anthology encapsulates the foundation and consolidation of literature written in English, culminating in some of the finest works produced in English in the high Middle Ages. New edition of this widely-used anthology of Old and Middle English literatureNow extended to include newly-edited versions of Old English Wonders of the East, of Poema Morale, extracts from Julian of Norwich and Margery KempeFull translations are offered for the Old and earlier Midd...
New Product Development For Dummies
2019 || Paperback || Robin Karol e.a. || Wiley
The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now.
Introduction to Soft Matter
Synthetic and Biological Self Assembling Materials
2007 || Hardcover || Ian W. Hamley || Wiley
This book provides an introduction to this exciting and relatively new subject with chapters covering natural and synthetic polymers, colloids, surfactants and liquid crystals highlighting the many and varied applications of these materials. Written by an expert in the field, this book will be an essential reference for people working in both industry and academia and will aid in understanding of this increasingly popular topic. Contains a new chapter on biological soft matter Newly edited an...
Introduction to Old English / 3rd edition
2012 || Paperback || Peter S. Baker || Wiley
Featuring numerous updates and additional anthology selections, the 3rd edition of Introduction to Old English confirms its reputation as a leading text designed to help students engage with Old English literature for the first time. A new edition of one of the most popular introductions to Old EnglishAssumes no expertise in other languages or in traditional grammarIncludes basic grammar reviews at the beginning of each major chapter and a 'minitext' feature to aid students in practicing read...
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Business Model Generation
A Handbook for Visionaries, Game Changers, and Challengers
2010 || Paperback || Alexander Osterwalder e.a. || Wiley || ook als eBook
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powe...
The Five Practices of Exemplary Leadership / 2nd edition
2011 || Paperback || James M. Kouzes e.a. || Wiley
This 24-page article is perfect for leaders with limited time and budget. It provides a concise overview of Kouzes and Posner's model and overall thoughts on leadership. Ideal for orienting readers to The Five Practices of Exemplary Leadership® model at the beginning of a workshop or coaching session or prior to administering the LPI® assessment, the article contains two case studies, a short descriptions of The Five Practices, a section on "Learning to Lead", and background information on ...
Introduction to Thermal Systems Engineering / 1st edition
Thermodynamics, Fluid Mechanics, and Heat Transfer
2003 || Hardcover || Michael J. Moran e.a. || Wiley
From the leading authors in the field, Michael Moran, Howard Shapiro, Bruce Munson, and David DeWitt, comes an integrated introductory presentation of thermodynamics, fluid mechanics, and heat transfer. The unifying theme is the application of these priciples in thermal systems engineering. Responding to pressures to reduce credit hours in the curriculum and to ABET-inspired objectives for more integrated treatment of engineering topics, this text surveys the field of thermal sciences with an...
The Data Model Resource Book
A Library of Universal Data Models by Industry Types v. 2
2001 || Paperback || Len Silverston || Wiley
This third volume of the best-selling "Data Model Resource Book" series revolutionizes the data modeling discipline by answering the question "How can you save significant time while improving the quality of any type of data modeling effort?" In contrast to the first two volumes, this new volume focuses on the fundamental, underlying patterns that affect over 50 percent of most data modeling efforts. These patterns can be used to considerably reduce modeling time and cost, to jump-start data ...
Corporate Social Responsibility / 1st edition
Doing the Most Good for Your Company and Your Cause
2005 || Hardcover || Philip Kotler e.a. || Wiley
In today's world, it is no longer just acceptable that a corporation does well by doing good. It is expected. With increasing pressures to improve the bottom line as well as to be good corporate citizens, business leaders face tough decisions. What social issues should we support? What charities will make strong partners? What initiatives should we develop that will do the most good for the company as well as the cause? Do we just write a check, incorporate social messages in our advertising,...
Packaging Design
Successful Product Branding From Concept to Shelf
2013 || Paperback || Marianne R. Klimchuk e.a. || Wiley
Now in full-color throughout, the second edition of Packaging Design offers fully up-to-date coverage of the entire packaging design process, including the business of packaging design, design principles, the creative process, and pre-production and production issues. New chapters cover topics related to branding, business strategies, social responsibility, and sustainability. All new case studies and examples illustrate every phase of the process, making this the single most important guide ...