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Pearson (763)
The Little, Brown Handbook / 14th Global edition
2022 || Paperback || H. Fowler e.a. || Pearson
For courses in English Composition. The platinum standard of handbooks - unmatched in accuracy, currency, and reliability The Little, Brown Handbook is an essential reference tool designed to help readers find the answers they need quickly and easily. While keeping pace with rapid changes in writing and its teaching, this meticulous handbook combines comprehensive research and documentation with grammar coverage that is second to none.
Incorporating detailed discussions of critical reading, m...
vandaag verzonden
Principles of Marketing Plus MyLab and eText / 19th edition
2023 || Paperback || Philip Kotler e.a. || Pearson
Master the key marketing challenges and see how you can develop meaningful connections with your customers.
Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of consumers in today's fast-changing, increasingly digital and social marketplace.
Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of marketing within an innovative customer-val...
Supercharged Leader:
Develop your mind and skillset to deal with anything
2024 || Paperback || Mandy Flint e.a. || Pearson
The mindsets and skillset that will make you a better leader in an increasingly complex and fast-changing world of work, equip you for the future, and build your long-term capability as a leader.
International Business / 8th edition
2014 || Paperback || Ricky W. Griffin e.a. || Pearson
For International Business courses. Successfully prepare students for the international marketplace. International Business illustrates how successful managers must function in a competitive world.
Packed with current examples that reflect the vibrancy of the international business field, this student-friendly text offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy. MyManagementLab for International Business is a total learnin...
Training in Interpersonal Skills / 6th edition
TIPS for Managing People at Work
2013 || Paperback || Stephen Robbins e.a. || Pearson
For undergraduate and graduate courses in organisational behaviour and human resources. An applied approach to developing and practicing interpersonal skills. By developing and practicing the material in Training in Interpersonal Skills, students can learn how to build productive relationships for any situation.
This text also helps students master the skills necessary for personal and organisational effectiveness such as self-management, communication, teaming, and problem solving. The sixth...
Marketing Plan Handbook / 5th edition
Pearson New International Edition
2013 || Paperback || Marian Wood || Pearson
For marketing courses that focus on creating a marketing plan. A step-by-step guide to creating a customized marketing plan. The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan.
Linear Algebra with Applications / 5th edition
Pearson New International Edition
2024 || Paperback || Otto Bretscher || Pearson
Offering the most geometric presentation available, Linear Algebra with Applications, Fifth Edition emphasizes linear transformations as a unifying theme. This elegant textbook combines a user-friendly presentation with straightforward, lucid language to clarify and organize the techniques and applications of linear algebra. Exercises and examples make up the heart of the text, with abstract exposition kept to a minimum.
Exercise sets are broad and varied and reflect the author's creativity a...
morgen verzonden
Calculus For Biology and Medicine / 3rd edition
2013 || Paperback || Claudia Neuhauser || Pearson
For a two-semester or three-semester course in Calculus for Life Sciences. Calculus for Biology and Medicine, Third Edition, addresses the needs of students in the biological sciences by showing them how to use calculus to analyze natural phenomena-without compromising the rigorous presentation of the mathematics. While the table of contents aligns well with a traditional calculus text, all the concepts are presented through biological and medical applications.
The text provides students with...
Understanding Global Conflict and Cooperation: An Introduction to Theory and History / 9th edition
Pearson New International Edition
2022 || Paperback || Joseph Nye e.a. || Pearson
Written by celebrated scholar Joseph Nye and new co-author David Welch, Understanding Global Conflict and Cooperation is a concise and penetrating introduction to world politics in an era of complex interdependence. This text employs lessons from theory and history to examine conflict and cooperating among global actors and thus to provide readers with a durable analytical framework. From twentieth and twenty-first century wars to global finance and global governance, Understanding Global Con...
Database Systems / 2nd Edition
Pearson New International Edition
2019 || Paperback || Hecter Garcia Molina e.a. || Pearson
For Database Systems and Database Design and Application courses offered at the junior, senior and graduate levels in Computer Science departments. Written by well-known computer scientists, this introduction to database systems offers a comprehensive approach, focusing on database design, database use, and implementation of database applications and database management systems. The first half of the book provides in-depth coverage of databases from the point of view of the database designer,...
