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Pearson (765)
Consumer Behavior: Buying, Having, and Being, Global Edition (e-book)
2022 || E-book via Bookshelf || Michael Solomon || Pearson
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For consumer behavior courses.
Beyond consumer behavior: How buying habits shape identityA #1 best-selling text for consumer behavior courses, Solomon's Consumer Behavior: Buying, Having, and Being covers what happens before, during, and after the point of purchase. It investiga...
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Chemistry / 8th Global Edition
2020 || Paperback || John McMurry e.a. || Pearson || ook als eBook
Robinson/McMurry/Fay’s Chemistry, known for a concise and united author voice, conceptual focus, extensive worked examples, and thoroughly constructed connections between organic, biological, and general chemistry, highlights the application of chemistry to students’ lives and careers. Lead author Jill Robinson strengthens the student orientation by creating more engaging, active learning opportunities for students and faculty.
With the 8th Edition, Robinson draws upon her exceptional tea...
Intro to Python for Computer Science and Data Science: Learning to Program with AI, Big Data and The Cloud, Global Edition
2021 || Paperback || Paul Deitel || Pearson
The Mentoring Manual
2021 || Paperback || Julie Starr || Pearson
As a mentor you must be many things: role model, expert, advocate, cheerleader, enforcer and friend. Plus, you must make a positive, lasting difference to the knowledge, skills and prospects of your mentee.
So, being a mentor is a big responsibility. But with The Mentoring Manual, getting it right is easy.
Based on methods developed - and proven - in business, this highly practical book will show you how mentoring works, take you step-by-step through everything you need to know and do, and ...
The Coaching Manual / 5th edition
2021 || Paperback || Julie Starr || Pearson
The Coaching Manual is based on methods developed - and proven –in business, this highly practical book will show you how coaching works, take you step-by-step through everything you need to know and do, and show you how both parties can get the best from the relationship
Translated around the world, and recommended reading on many coaching programmes this bestselling book is trusted globally as the definitive guide to coaching.
This carefully revised edition will guide you through the enti...
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Digital Marketing / 8th edition
Strategy, implementation and practice
2022 || Paperback || Dave Chaffey e.a. || Pearson || ook als eBook
"I have used this book in all its editions since first publication with my undergraduate and postgraduate students. It is a core text for all the students, because it provides the detail they require at an academic level. Importantly it is a book for the practitioner to use too - which is why we use it on our postgraduate practitioner programmes.
We make a copy available to every student in the University. No other text comes close and literally thousands of our graduates have benefitted from...
Organizational Behavior + MyLab Management / 18th Global Edition
Plus MyLab Management with Pearson eText
2021 || Paperback || Stephen Robbins e.a. || Pearson
Find out more about the development and significance of interpersonal skills and organisational behaviour in the workplace with this Global Edition. Organizational Behavior, 18th edition by Robbins and Judge, is the latest, thoroughly revised Global Edition of this industry-leading text, guiding you through the behaviours and attitudes in the environment of an organisation. The book continues its successful tradition of making latest and relevant research come alive for readers, maintaining i...
Horngren's Financial & Managerial Accounting, The Financial Chapters / 7th Global Edition
2021 || Paperback || Tracie Miller-Nobles e.a. || Pearson
For courses in financial and managerial accounting. Horngren's Financial and Managerial Accounting, The Financial Chapters presents the core contentof principles of accounting courses in a fresh format designed to help today's learners succeed. As teachers first, the author team knows the importance of delivering a student experience free of obstacles.
Their pedagogy and content uses leading methods in teaching students critical foundational and emerging topics (e.g., data analytics and emplo...
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Introduction to Management Accounting / 17th Global Edition
2022 || Paperback || Charles Horngren e.a. || Pearson
Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For MBA-level managerial accounting courses. An essential tool for understanding how to make effective economicdecisions. In todayGÇÖs troubled economy, itGÇÖs important to show students howmanagerial decisions can affect business costs. Introduction toManagement Accounting helps to en...
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Logistics and Supply Chain Management / 6th edition
2022 || Paperback || Martin Christopher || Pearson || ook als eBook
Supply chains and the logistics activities that drive them are critical to business success. Logistics and Supply Chain Management has the most up-to-date practical tools to manage the people and processes that allow businesses to gain and maintain competitive advantage through their supply chains. You'll discover how effective development and management of supply chain networks will help businesses cut costs and enhance customer value.
The sixth edition of this bestselling book has been comp...
