Using a reader-friendly style and straightforward, interesting approach, SUPPLY CHAIN MANAGEMENT: A LOGISTICS PERSPECTIVE, 11E blends logistics theory with practical applications. The latest content highlights emerging issues, technology developments, and global changes in the constantly evolving field of supply chain management today. This digital edition examines today's real companies and how public and private organizations are responding to the continual pressure to modernize and transfo...

Present the most current, complete coverage of today's supply management process from a managerial perspective with Monczka/Handfield/Giunipero/Patterson's PURCHASING AND SUPPLY CHAIN MANAGEMENT, 7E. This edition draws from the authors' extensive first-hand experiences and relationships with executives and practitioners worldwide to highlight critical developments in the field. Students examine recent advancements in supply chain fraud management, artificial intelligence, analytics, procureme...

Developed in partnership with the National Geographic Society, OCEANOGRAPHY: AN INVITATION TO MARINE SCIENCE, 10th edition gives you a basic understanding of the complexities and uncertainties involved in ocean use as well as its role in sustaining life on Earth. Thoroughly updated with the latest findings from the field, the text includes new coverage of important issues such as climate change. Emphasizing the science process throughout, it helps you see how concepts from other scientific fi...

Learn how to think and act like an effective marketer and forward-focused disruptor in today's dynamic, fast-paced business environment with Ferrell/Hartline/Hochstein's MARKETING STRATEGY, 8E. You learn to develop long-term, customer-oriented marketing strategy and successful marketing plans with this edition's systematic, reader-friendly approach. The latest examples from organizations as familiar as Spotify, Nintendo and Microsoft work with updated vignettes and the latest research and data.

New cases from Tesla, Netflix and even the recent COVID-19 pandemic clearly illustrate the need for marketers to think proactively and anticipate change. You examine today's trends, from strategic digital marketing tools and integrated marketing communication to new marketing models. This edition also discusses product labeling, social media segmentation, crisis preparedness and innovation in global marketing as you learn to analyze, plan and implement effective marketing strategie...

Examine the basic concepts behind today's power systems as well as the tools you need to apply your newly acquired skills to real-world situations with POWER SYSTEM ANALYSIS AND DESIGN, SI, 7th Edition. The latest updates throughout this new edition reflect the most recent trends in the field as the authors highlight key physical concepts with clear explanations of important mathematical techniques. New co-author Adam Birchfield joins this prominent author team with fresh insights into the la...

Greek philosophers were among the first to contemplate how the world outside of us is represented inside of us. Henley's HERGENHAHN'S AN INTRODUCTION TO THE HISTORY OF PSYCHOLOGY, 9th Edition, examines the philosophical questions about the influence of nature and nurture -- experience and environment -- and the nature and existence of the human mind and brain. It explains that most of the "big questions" that still concern psychologists today are manifestations of themes that have recurred fo...

Gain a solid understanding of what is arguably the most critical and complex component of global supply chains with Novack/Gibson/Suzuki's TRANSPORTATION: A GLOBAL SUPPLY CHAIN PERSPECTIVE, 10E. You learn the fundamental role and importance of transportation in companies and society as you study the current complex environment of transportation service. The authors introduce the role of transportation in supply chains and provide an overview of the operating and service characteristics, cost ...

Providing a solid managerial perspective, PURCHASING AND SUPPLY CHAIN MANAGEMENT, 6e draws from the authors' firsthand experiences and relationships with executives and practitioners worldwide to present the most current and complete coverage of today's supply management process. The text includes critical developments from the field, such as cases from emerging healthcare and service industries, procure-to-pay redesign, supply risk, innovation, sustainability, collaboration, and much more. I...

The brand new edition of Image Processing, Analysis, And Machine Vision is a robust text providing deep and wide coverage of the full range of topics encountered in the field of image processing and machine vision. As a result, it can serve undergraduates, graduates, researchers, and professionals looking for a readable reference. The book's encyclopedic coverage of topics is wide, and it can be used in more than one course (both image processing and machine vision classes).

In addition, whil...

ON COURSE: STRATEGIES FOR CREATING SUCCESS IN COLLEGE AND IN LIFE, STUDY SKILLS PLUS, 3rd Edition, empowers you with the tools you need to take charge of your academic and lifelong success. A self-assessment at the beginning of the text helps you identify behaviors and beliefs you may wish to change in order to achieve more of your potential in college and in life. Through short articles and distinctive guided journal entries, the author encourages you to explore and develop eight keys to you...