Besides the overwhelming amount of visual information that can stand in the way of a pleasant museum visit, there’s another trivial matter: meaning. Many of us aim to understand and categorize everything we see, but what do you truly think when looking at a particular artwork? The activities on these cards help you to establish a connection with an artwork yourself, despite any given information. You can do this in each museum, anywhere in the world. Follow the activities from A-Z, choose o...

Products that Last starts where most books on product development end. This new edition (first self-published by the TU Delft) contains new examples and insights from recent publications. From the perspective of designers and entrepreneurs, once a product has been designed, produced and sold, it disappears beyond the newness horizon. They are little aware of the opportunities that exist in the next product universe, where money is made from products in use, as well as from a product’s after...

A must have for product design students!

Are designers still making drawings by hand? Isn’t it more advanced to use a computer in this computer era? Some may think sketching is a disappearing skill, but if you ever enter a design studio, you will find out differently. Studios still make sketches and drawings by hand and in most cases, quite a lot of them. They are an integral part of the decision-making process, used in the early stages of design, in brainstorming sessions, in the phase of ...

CAPITALIZE ON YOUR BRIGHT IDEAS WITH LEGAL DESIGN THINKING

Organizations today innovate to survive in a competitive, complex, and interconnected business world. They co-create with others outside their own organization to succeed. But capturing the value of these bright ideas separately is often very complicated.

The Innovation Matrix simplifies and structures innovation management. Start looking at innovation and Intellectual Property (IP) from a pragmatic perspective. This book will take yo...

People face a bewildering choice of new organizational design options. New organizational forms are sweeping across business, now that information technology enables better communication, both internally and across boundaries. This book helps managers to navigate the new landscape, by providing a concise and practical overview of forms like holacracy, the Spotify-model, platform organizations, multidimensional organizing and ecosystems. It discusses these forms and provides a user guide, show...

Empathy fuels connections between people.

But, what’s a real connection in the digital age? When do we still sit down, actively listen and engage with each other’s stories? The Empathy Game is a playful way to dive deeper with friends, family, or colleagues.

The game is simple. You pick a card and tell your story, from the everyday to the fantastic. Afterwards the listeners engage with your story by throwing the dice and exploring elements of their human experience.

The Empathy Game encou...

Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior?

This book analyzes advertising beyond the persuasive power of the imagery itself. It explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them.

The techniques ...

Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a ‘good’ service is and how to design one. This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a ‘good’ and ‘bad’ service and describing the common elements within all services that mean they either work for users or don’t.

A pract...

Did you ask someone a question today? Asking questions makes us human, it helps us to establish connections, learn and transform. This book turns the spotlight on the craft of asking questions. Learn the ropes from all walks of life, like Socrates, a hairdresser, Einstein, a help desk employee, Lao Tse and a police detective. Use the practical tips and fun facts in this book to your advantage during birthday parties, when you meet the parents, at networking events or a first date. Are you rea...

Many of the most successful and recognizable protest movements in the world make use of branding techniques, even when they simultaneously reject the general concepts of branding. Branded Protest dives into this antithesis. It researches the power of branding and the influence it has on current protest movements and gives iconic examples of unique branding-efforts that support protests.

We are all exposed to branding: from a torn sheet of cardboard scrawled with handwriting to slick corporate...