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BIS Publishers (11)
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Products That Last
Product Design for Circular Business Models
2019 || Paperback || Conny Bakker e.a. || BIS Publishers || met inkijkexemplaar
Products that Last starts where most books on product development end. This new edition (first self-published by the TU Delft) contains new examples and insights from recent publications. From the perspective of designers and entrepreneurs, once a product has been designed, produced and sold, it disappears beyond the newness horizon. They are little aware of the opportunities that exist in the next product universe, where money is made from products in use, as well as from a product’s after...
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Sketching
Drawing Techniques for Product Designers
2019 || Paperback || Koos Eissen e.a. || BIS Publishers || met inkijkexemplaar
A must have for product design students!
Are designers still making drawings by hand? Isn’t it more advanced to use a computer in this computer era? Some may think sketching is a disappearing skill, but if you ever enter a design studio, you will find out differently. Studios still make sketches and drawings by hand and in most cases, quite a lot of them. They are an integral part of the decision-making process, used in the early stages of design, in brainstorming sessions, in the phase of ...
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The Innovation Matrix
3 Moves to Design a Winning Strategy for Innovation and Intellectual Property
2019 || Paperback || Deepika Jeyakodi e.a. || BIS Publishers || met inkijkexemplaar
CAPITALIZE ON YOUR BRIGHT IDEAS WITH LEGAL DESIGN THINKING
Organizations today innovate to survive in a competitive, complex, and interconnected business world. They co-create with others outside their own organization to succeed. But capturing the value of these bright ideas separately is often very complicated.
The Innovation Matrix simplifies and structures innovation management. Start looking at innovation and Intellectual Property (IP) from a pragmatic perspective. This book will take yo...
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How to Survive the Organizational Revolution
2019 || Paperback || Ard-Pieter de Man e.a. || BIS Publishers || met inkijkexemplaar
People face a bewildering choice of new organizational design options. New organizational forms are sweeping across business, now that information technology enables better communication, both internally and across boundaries. This book helps managers to navigate the new landscape, by providing a concise and practical overview of forms like holacracy, the Spotify-model, platform organizations, multidimensional organizing and ecosystems. It discusses these forms and provides a user guide, show...
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Hidden Persuasion
33 psychological influence techniques in advertising
2019 || Paperback || Marc Andrews e.a. || BIS Publishers || met inkijkexemplaar
Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior?
This book analyzes advertising beyond the persuasive power of the imagery itself. It explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them.
The techniques ...
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Good Services
Decoding the Mystery of what Makes a Good Service
2019 || Paperback || Lou Downe || BIS Publishers
Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a ‘good’ service is and how to design one. This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a ‘good’ and ‘bad’ service and describing the common elements within all services that mean they either work for users or don’t.
A pract...
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Dare to Ask
Learn to Ask Questions like a Pro
2020 || Paperback || Els Dragt e.a. || BIS Publishers || met inkijkexemplaar
Did you ask someone a question today? Asking questions makes us human, it helps us to establish connections, learn and transform. This book turns the spotlight on the craft of asking questions. Learn the ropes from all walks of life, like Socrates, a hairdresser, Einstein, a help desk employee, Lao Tse and a police detective. Use the practical tips and fun facts in this book to your advantage during birthday parties, when you meet the parents, at networking events or a first date. Are you rea...
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Branded Protest
Branding as a Tool to give Protest an Iconic Face
2019 || Paperback || Ingeborg Bloem e.a. || BIS Publishers
Many of the most successful and recognizable protest movements in the world make use of branding techniques, even when they simultaneously reject the general concepts of branding. Branded Protest dives into this antithesis. It researches the power of branding and the influence it has on current protest movements and gives iconic examples of unique branding-efforts that support protests.
We are all exposed to branding: from a torn sheet of cardboard scrawled with handwriting to slick corporate...
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The Secret of the Highly Creative Thinker
How to Make Connections Others Don't
2019 || Paperback || Dorte Nielsen e.a. || BIS Publishers || met inkijkexemplaar
People who are good at having ideas are good at seeing connections. Could teaching people to see connections be a way to help them be more creative?
Over the years, there's a need for a book on creativity that complements the teaching of the creative process and tools and gives you a practical approach to how to enhance your innate ability to think creatively. This book as an opportunity to dispel the myth that creative talent is something possessed by a gifted minority. This is the opportuni...
Sketching the Basics
Drawing Techniques for Product Designers
2019 || Paperback || Koos Eissen e.a. || BIS Publishers || met inkijkexemplaar
This book explains the basic sketching techniques and decisions more in depth and provides much more step-by-step example drawings, which makes it even more suitable for students and professionals who want to become better sketchers.
Sketching the Basics can be seen as the prequel to Sketching as it is more targeted at the novice designer. The Basics explains the essential techniques and effects more in detail, taking the reader by the hand and guiding him step by step through all the various...