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Studieboeken (102)

68,95
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Innovation Management and New Product Development / 7th edition

2020 || Paperback || Paul Trott || Pearson || ook als eBook

Explore key concepts of managing innovation and engage with latest developments in the field Innovation Management and New Product Development, 7th Edition, by Trott is an established textbook on innovation management, management of technology, new product development and entrepreneurship. It provides an evidence-based approach to managing innovation in a wide range of contexts, including manufacturing, services, small to large organisations and the private and public sectors. The book keeps ...

62,95
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Supply Chain Management / 7th edition

Strategy, Planning, and Operation

2019 || Paperback || Sunil Chopra || Pearson || ook als eBook

For MBA, engineering master, or senior-level undergraduate courses in supply chain management. A strategic framework for understanding supply chain managementSupply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. Using a strategic framework, students are guided through all of the key drivers of supply chain performance, including facilities, inventory, transportation, information, sourcing, and pr...