To respond to the increasing need to feed the world's population as well as an ever greater demand for a balanced and healthy diet there is a continuing need to produce improved new cultivars or varieties of plants, particularly crop plants. The strategies used to produce these are increasingly based on our knowledge of relevant science, particularly genetics, but involves a multidisciplinary understanding that optimizes the approaches taken. Principles of Plant Genetics and Breeding, 2nd Edi...

A NEW TRANSLATION BY ADAM THORPE'A great novel that is also an inexhaustible pleasure to read' GuardianEmma Bovary is an avid reader of sentimental novels; brought up on a Normandy farm and convent-educated, she longs for romance. At first, Emma pins her hopes on marriage, but life with her well-meaning husband in the provinces leaves her bored and dissatisfied. She seeks escape through extravagant spending sprees and, eventually, adultery.

As Emma pursues her impossible reverie she seals her...

Effective Organisational Communication gives students from all backgrounds the tools to communicate both within and between organisations of all kinds. Its two-part structure enables readers to explore important theoretical perspectives and key communication challenges, while also helping them to develop their own communication skills - such as listening, writing and speaking - in order to achieve specific aims and to engage with different audiences. This combination makes it the perfect reso...

A masterpiece of early Modernism, The Good Soldier tells the story of the unfolding relationships between two couples in the words of an archetypal 'unreliable narrator'. Its portrayal of the destruction of a civilized elite is a work of unforgettable power and literary skill, here accompanied by Ford's important essay 'On Impressionism'.

Featuring numerous updates and additional anthology selections, the 3rd edition of Introduction to Old English confirms its reputation as a leading text designed to help students engage with Old English literature for the first time. A new edition of one of the most popular introductions to Old EnglishAssumes no expertise in other languages or in traditional grammarIncludes basic grammar reviews at the beginning of each major chapter and a 'minitext' feature to aid students in practicing read...

Learn how to use stories and visuals to make top-notch presentations It's called CAST (Content, Audience, Story, & Tell) and it's been a quiet success, until now. Developed over a twelve year period as a presentation method to help Enterprise Architects, it was adopted by Microsoft Enterprise Architecture teams and filtered from IT managers to Sales, and beyond to major organizations around the world. Now, thanks to this unique book from an expert author team that includes two Microsoft prese...

"This comprehensive and practical text provides a clear introduction to health policy analysis ... The book combines an overview of the theoretical base of the field with a range of real world examples drawn from different settings ... It is widely recognised as an essential text of international relevance, for students and practitioners alike.

I highly recommend it to the new generation of activist-scholars in the field." Lucy Gilson, Professor of Health Policy and Systems, University of Cap...

Linguistics is a comprehensive crosslinguistic introduction to the study of language, and is ideal for students with no background in linguistics. A comprehensive introduction to the study of language, set apart by its inclusion of cross-linguistic data from over 80 different spoken and signed languages. Explores how language works by examining discourse, sentence-structure, meaning, words, and sounds. Introduces psycholinguistic and sociolinguistic issues, including language acquisition, neu...

The definitive book on animation, from the Academy Award-winning animator behind Who Framed Roger Rabbit?

Animation is one of the hottest areas of filmmaking today--and the master animator who bridges the old generation and the new is Richard Williams. During his fifty years in the business, Williams has been one of the true innovators, winning three Academy Awards and serving as the link between Disney's golden age of animation by hand and the new computer animation exemplified by Toy Story.

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Why is there more chance we'll believe something if it's in a bold type face? Why are judges more likely to deny parole before lunch? Why do we assume a good-looking person will be more competent? The answer lies in the two ways we make choices: fast, intuitive thinking, and slow, rational thinking. This book reveals how our minds are tripped up by error and prejudice (even when we think we are being logical), and gives you practical techniques for slower, smarter thinking. It will enable to ...