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Resultaten (1118)
morgen verzonden
Getting Things Done
The Art of Stress-Free Productivity
2024 || Paperback || David Allen || Van Ditmar Boeken B.V.
The book Lifehack calls "The Bible of business and personal productivity."
"A completely revised and updated edition of the blockbuster bestseller from 'the personal productivity guru'"-Fast Company
Since it was first published almost fifteen years ago, David Allen's Getting Things Done has become one of the most influential business books of its era, and the ultimate book on personal organization. "GTD" is now shorthand for an entire way of approaching professional and pers...
morgen verzonden
Sensemaking
What Makes Human Intelligence Essential in the Age of the Algorithm
2024 || Paperback || Christian Madsbjerg || Van Ditmar Boeken B.V.
Based on his work at companies like Ford, Christian Madsbjerg's Sensemaking is a provocative stand against the tyranny of big data and scientism, an impassioned defense of an arts and humanities-based education, and a blueprint for how companies and leaders can use human intelligence to solve problems.
morgen verzonden
The Psychology of Advertising
2020 || Paperback || Bob M. Fennis e.a. || Taylor & Francis
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice. Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable c...
morgen verzonden
A World Without Work
Technology, Automation and How We Should Respond
2024 || Paperback || Daniel Susskind || Penguin
SHORTLISTED FOR THE FT & McKINSEY BUSINESS BOOK OF THE YEAR AWARDS 2020
The Sunday Times Best Business Books of the Year 2020
The Times of London Best Business Books of the Year 2020
The Financial Times Best Books of the Year 2020
Fortune Magazine Best Business Book of the Year 2020
FiveBooks.com Best Non-Fiction of 2020
Inc.com Best New Business Books of 2020
'A path-breaking, thought-provoking and in-depth study of how new technology will transform the world of work' Gordon Brown
'Compellin...
Freakonomics / druk 1
A Rogue Economist Explores the Hidden Side of Everything
2024 || Paperback || Steven D. Levitt e.a. || Van Ditmar Boeken B.V.
Which is more dangerous, a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? Why do drug dealers still live with their moms? How much do parents really matter? How did the legalization of abortion affect the rate of violent crime?These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar who studies the riddles of everyday life?from cheating and crime to sports and child-rea...
Arts Management / 2nd edition
2009 || Paperback || Derrick Chong || Taylor & Francis
The second edition of Arts Management has been thoroughly revised to provide an updated, comprehensive overview of this fast-changing subject. Arts managers and students alike are offered a lively, sophisticated insight into the artistic, managerial and social responsibilities necessary for those working in the field. With new cases studies and several new chapters, Derrick Chong takes an interdisciplinary approach in examining some of the main impulses informing discussions on the management...
Marketing Communications
A Brand Narrative Approach
2021 || Paperback || Micael Dahlen e.a. || Wiley
Marketing communications has two levels: a strategic, conceptual level, and a tactical, implementation level. In Marketing Communications , authors Micael Dahlen and Fredrik Lange argue that one cannot function without the other. Strategy and concept must be implemented, and successful implementation depends on sound strategy and concept.
morgen verzonden
Is Capitalism Working?
A primer for the 21st century
2024 || Paperback || Jacob Field || Van Ditmar Boeken B.V.
One of four titles in Thames & Hudson’s innovative new ‘Big Idea’ series, this incisive discussion of capitalism breaks down the key concepts and theories at the heart of this contentious topic.
morgen verzonden
The Personal MBA
A World-Class Business Education in a Single Volume
2024 || Paperback || Josh Kaufman || Penguin Books Ltd
From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.
Mastering the Supply Chain
Principles, Practice and Real-Life Applications
2019 || Paperback || Ed Weenk || Kogan Page Ltd
Mastering the Supply Chain is an introduction to supply chain management. The book integrates theory with practice and aims to create a cross-functional mindset in students and practitioners. It provides a wide overview of relevant supply chain concepts and sets out the challenges that need to be overcome in order to find practical ways of implementing these in a real company situation.
Readers are continuously asked to actively reflect on the choices they make, thus experiencing first-hand t...