Resultaten - Studie Bijdehand

99,95

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Games, Strategies, and Decision Making

2014 || Hardcover || Joseph Harrington || Macmillan

This innovative textbook makes the tools and applications of game theory and strategic reasoning both fascinating and easy to understand. At the heart of the book is a diverse collection of strategic scenarios, not only from business and politics, but from history, fiction, sports, and everyday life as well.

21,45

 Levertijd: 4 werkdagen

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A Very Short, Fairly Interesting and Reasonably Cheap Book About Studying Organizations / 5th edition

2021 || Paperback || Chris Grey || SAGE

'Indispensable and subversive' - Simon Caulkin, The Observer 'A highly entertaining polemic.... This slim volume more than lives up to its title' - Stefan Stern, Financial TimesConceived by Chris Grey and written to get you thinking, the 'Very Short, Fairly Interesting and Reasonably Cheap' series offers informal, conversational and critical overviews of popular areas of study. Updated throughout with examples from the biggest global news events, including the Trump presidency, cost-cutting a...

90,95

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Designing and Managing a Research Project

A Business Student's Guide

2021 || Paperback || Michael J. Polonsky e.a. || SAGE

From choosing the topic to presenting the results, the fourth edition offers a practical step-by-step guide for business students on how to conduct a successful research project.

77,00

 Levertijd: 3 werkdagen

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Consumer Behavior and Culture

Consequences for Global Marketing and Advertising

2020 || Paperback || Marieke de Mooij || SAGE

Marieke de Mooij's new edition of Consumer Behavior and Culture continues to explore how cultural influences can affect consumer behavior. The author uses her own model of consumer behavior to try and answer the fundamental questions about consumption - what people buy, why they buy it and how they buy. This edition has been updated to include:An insight into the different roles of the internet and the growing influence of social mediaAn exploration of the various psychological and sociologic...

15,95

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met 5% korting 15,15

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The Decisive Mind

How to Make the Right Choice Every Time

2023 || Paperback || Sheheryar Banuri || Veltman Distributie Import Books

A new model for understanding and optimising your decision making skills by a leading behavioural economist*

__________

Have you ever set yourself a goal but struggled to achieve it?

In a world overflowing with choices and distractions, indecision can be paralysing. It can lead to missed opportunities, stress, even damaged relationships. In The Decisive Mind, decision making expert Professor Sheheryar Banuri provides a new framework to choose the life you want, one decision at a time.

Using r...

51,00

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met 5% korting 48,45

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Consumer Culture Theory

2023 || Paperback || Eric Arnould e.a. || SAGE

The definitive text for students and scholars of Consumer Culture Theory (CCT), now fully updated and expanded to include the latest CCT research and consumption and marketplace phenomena.