Economie en bedrijf algemeen (153)

70,00
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met 5% korting 66,50
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Managing and Organizations

An Introduction to Theory and Practice

2024 || Paperback || Stewart R Clegg e.a. || SAGE

Covering all the basics, as well critically reflecting on the institutions and practices of business life, the seventh edition of Managing and Organizations is essential reading for anyone studying organizational behavior at undergraduate or postgraduate level.

68,95
Levertijd: 4 werkdagen
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Social Media Marketing

Theories and Applications

2021 || Paperback || Stephan Dahl || SAGE

The third edition of this popular text offers a uniquely scholarly approach towards the subject and has been fully updated to include technological advances in practice such as AI and virtual marketing, and a brand-new chapter on the rise of influencer culture and marketing.

58,00
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met 5% korting 55,10
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Business Analytics

Combining data, analysis and judgement to inform decisions

2023 || Paperback || Mary Ellen Gordon || SAGE

This Business Analytics textbook takes a practical approach to how data and analytics can be used to help inform organisational decisions and actions.

40,00
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met 5% korting 38,00
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Conducting Action Research for Business and Management Students

2021 || Paperback || David Coghlan e.a. || SAGE

This concise and practical guide explores the use of action research as a method for conducting research in a business and management Masters dissertation.

51,00
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met 5% korting 48,45
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Understanding Journalism

2020 || Paperback || Lynette Sheridan Burns e.a. || SAGE

With a new chapter on visual storytelling and expanded coverage of digital and social media platforms, the third edition of this bestselling text explains the principles and techniques required to become a successful - and valued - journalist.

64,00
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met 5% korting 60,80
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Global Entrepreneurship & Innovation

2023 || Paperback || Sarika Pruthi e.a. || SAGE

A new textbook on entrepreneurship and innovation which has a global focus.

46,95
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Advertising in the Digital Age

Theories and Practices

2024 || Paperback || Sevil Yesiloglu e.a. || SAGE

Advertising is everywhere. Whether you realise it or not, it's there when you watch your favourite Netflix show, when you scroll through Instagram, and when you search on Google. What's more, advertisers are becoming more savvy than ever, using new technologies to target adverts to you specifically. So what are we to make of all this? This book will equip you with a thorough understanding of today's media environment and how 'online' advertising differs from traditional 'offline' models.

In ...

48,95
Levertijd: 5 werkdagen
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The Complete Handbook of Coaching

2023 || Paperback || Elaine Cox e.a. || SAGE

This book provides a wide-ranging guide to the complex, multidisciplinary area of coaching, exploring coaching theories and approaches, genres and settings, and professional issues.

58,00
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met 5% korting 55,10
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Digital Business

Strategy, Management & Transformation

2024 || Paperback || Annmarie Hanlon || SAGE

This textbook covers all the essentials for understanding and doing business in a digital world to help equip students for graduate success in a fast-changing, digitalised and technology-led business environment.

154,00
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met 5% korting 146,30
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Music Business Handbook and Career Guide

2022 || Paperback || David Baskerville e.a. || SAGE

This powerhouse best-selling text remains the most comprehensive, up-to-date guide to the music industry. The breadth of coverage that Music Business Handbook and Career Guide, Thirteenth Edition offers surpasses any other resource available.