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Studieboeken (87)
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Explore the big picture
Forces shaping the future of humanity
2021 || Paperback || Mario van Rijn e.a. || Pearson || met inkijkexemplaar || ook als eBook
Are you interested in the state of our world? In the future of humanity? Have you ever wondered how the major developments of our time fit together? Are you, in fact, interested in exploring the big picture?
The world we live in is undergoing enormous change, and it can feel overwhelming to grasp what it all means, to you, to your family, to your business or job, and to humanity as a whole.
In one book, Explore The Big Picture takes a deep dive into some of the most significant matters we’r...
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Marketing Communications / 7th edition
A European Perspective
2021 || Paperback || Patrick De Pelsmacker e.a. || Pearson || ook als eBook
Learn the techniques and applications of marketing communications in a European context
Marketing Communications: A European Perspective, 7th Edition, by De Pelsmacker, Geuens and Van Den Bergh provides an extensive overview of the key concepts, techniques and applications of marketing communications within a European context. This book provides in-depth coverage of consumer behaviour and branding foundations of marketing communications, and all elements of the communications mix, including a...
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Business Partner B1+ Coursebook & eBook with MyEnglishLab
2021 || Paperback || Iwona Dubicka || Pearson
Business Partner is flexibel en modulair opgebouwd, bevat functionele taal én heel veel oefenmateriaal op het gebied van zakelijk Engels. Deze methode Engels heeft interessante, dynamische lessen die voor veel interactiviteit in het klaslokaal zorgen. Engelse vaardigheden worden grondig behandeld samen met soft business skills die nodig zijn voor iedereen die in een internationale omgeving wil gaan werken.
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Introduction to Java Programming and Data Structures / 12th edition
Comprehensive Version
2021 || Paperback || Y. Liang || Pearson
This title is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For courses in Java Programming. A fundamentals-first introduction to basic programming concepts andtechniques Introduction to Java Programming and Data Structures seamlessly integrates programming, data structures,and algorithms into one text. With a fundamentals-first approach, the text...
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Operations Management / 13th global edition
Processes and Supply Chains
2021 || Paperback || Lee Krajewski e.a. || Pearson || ook als eBook
A practical, easy-to-read text with a managerial approach to operations management For undergraduate and graduate course in operations management. Operations Management: Processes and Supply Chains provides students with a comprehensive framework for addressing operational process and supply chain issues and uses a systemised approach whilst focusing on issues of current interest. The 13th Edition provides ample opportunities for students to experience the role of a manager with challenging p...
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Export planning met MyLab / Druk 2
A 10-step approach
2021 || Paperback || Joris Leeman || Pearson || met inkijkexemplaar || ook als eBook
When a company initiates export development and internationalisation, it is essential to follow a systematic strategy formulation and decisionmaking process. Export Planning provides a methodology to plan and achieve globalisation. This process of export planning consists of four phases: export policy, export audit, export plan, and export roll-out. Export Planning describes these 4 phases and provides a 10-step guide for the construction of an international marketing plan.
Export Planning w...
Essential University Physics with modified Mastering Physics and eText / 4th edition
2021 || Paperback || Wolfson Richard || Pearson
Focus on the fundamentals and help students see connections between problem types
Richard Wolfson’s Essential University Physics is a concise and progressive calculus-based physics textbook that offers clear writing, great problems, and relevant real-life applications in an affordable and streamlined text. The book teaches sound problem-solving strategies and emphasises conceptual understanding, using features such as annotated figures and step-by-step problem-solving strategies. Realising ...
The Elements of User Experience / 2nd edition
User-Centered Design for the Web and Beyond
2021 || Paperback || Jesse James Garrett || Pearson || ook als eBook
From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also applies to the sudden proliferation of mobile devices and applications.
Successful interaction design...
Applied Thermodynamics for Engineering Technologists
2021 || Paperback || T.D. Eastop e.a. || Pearson
Applied Thermodynamics for Engineering Technologists provides a complete introduction to the principles of thermodynamics for degree level students on courses in mechanical, aeronautical, chemical, environmental and energy engineering and engineering science courses. The fifth edition of this classic text for applied courses has been completely revised and updated to take account of modern teaching methods and perspectives, with the emphasis placed on the application of theory to real process...
Macroeconomics / 4th edition
A European Perspective
2021 || Paperback || Olivier Blanchard e.a. || Pearson
Develop a unified view of the latest global macroeconomic events, connecting the short, medium and long run
Macroeconomics: A European Perspective, 4th edition, by Blanchard, Amighini & Giavazzi is based on the best-selling US text by Olivier Blanchard and presents an integrated, global view of macroeconomics, showing the connections between goods markets, financial markets, and labour
markets worldwide.
This is a book rooted in the real-world: from the major
economic crisis of the late 2000s...