Contemporary Issues in Marketing brings together theory and practitioners' perspectives to present a coherent understanding of topical issues in marketing.

A Super Quick guide to polishing your academic writing, helping you write with impact and get the best grades.

Ouvrage de Grammaire en français langue étrangère (FLE) dans la collection Progressive destiné aux grands adolescents et adultes, niveau avancé (B1/B2).

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Un véritable parcours d'évaluation de 180 tests auto-correctifs

Ce qui fait le succès de cet ouvrage de Grammaire:

Une organisation claire: la leçon sur la page de gauche; les exercices et les activités communicatives sur la page de droite

72 chapitres présentants les points généralement abordés au ...

The OpenIntro project was founded in 2009 to improve the quality and availability of education by producing exceptional books and teaching tools that are free to use and easy to modify. Our inaugural effort is OpenIntro Statistics. Probability is optional, inference is key, and we feature real data whenever possible.

Von den mittelalterlichen Sangern und Epikern uber Martin Opitz, Gotthold Ephraim Lessing, Friedrich Schiller und Johann Wolfgang von Goethe, uber Heinrich Heine, Georg Buchner und Bertolt Brecht bis Gunter Grass, Martin Walser, Uwe Tellkamp, Herta Muller und Ursula Krechel. Alle namhaften Schriftsteller sind erfasst: Die Literaturgeschichte fangt Lyrik, Roman, Prosa und andere literarische Gattungen und Stroemungen im Spiegel der Epochen ein, zeigt die Autorinnen und Autoren, ihr Schaffen un...

Het Salestraject

Met de methode Scoren.info wordt u opgeleid voor een breed en boeiend vakgebied. Van commercieel medewerker tot junior accountmanager, vestigingsmanager groothandel, assistent-manager internationale handel, intercedent en contactcenter medewerker. Allemaal functies die vallen onder commerciële werkzaamheden, maar hun eigen specialisatie kennen.

In de commerciële sector komt het aan op verkopen. Het verkoopproces moet je plannen in logische stappen. Dat begint bij het werven...

Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans-predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth-and change the way we think about economics, ourselves, and our world.

Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing lik...

Known for its readability, portability, and global perspectives, Holcomb and Ashcraft's Pediatric Surgery remains the most comprehensive, up-to-date, single-volume text in its field. As technology and techniques continue to evolve, the 7th Edition provides state-of-the-art coverage-both in print and on video-of the full range of general surgical and urological problems in infants, children, and adolescents, equipping you to achieve optimal outcomes for every patient. Provides authoritative, p...

Up to date and extensively revised to reflect recent advances in the genetics of common diseases, as well as current progress in gene therapy, Medical Genetics, 6th Edition, delivers easy-to-read, highly visual coverage of this rapidly changing field. This accessible, practical text integrates key concepts with clinical practice, highlighted by numerous illustrations, tables, concept summaries, and more - all designed to enhance effective learning and retention of complex material. Discusses ...

English for Specific Purposes offers the teacher a new perspective on this important field. The main concern is effective learning and how this can best be achieved in ESP courses. The authors discuss the evolution of ESP and its position today; the role of the ESP teacher; course design; syllabuses; materials; teaching methods, and evaluation procedures.

It will be of interest to all teachers who are concerned with ESP. Those who are new to the field will find it a thorough, practical introd...