Media and Public relations combines practical hands-on strategies with firm grounding in the theories of media relations. To successfully integrate theory and practice, the text uses case studies as the basis of theoretical argument. The text examines how communications practitioners deliver messages to the media, how the media receives the messages and how the media deals with the message prior to dissemination to the public.

It takes a comprehensive look at the different types of media in A...

A broad-ranging and pluralistic textbook which highlights the rich variety of approaches to studying politics. Written by an international team of experts, this fully revised fourth edition offers cutting-edge coverage from fundamental to contemporary issues. Integrating guides to further reading and clear examples of how research methods can be applied, it enables readers to feel confident about taking their study of politics forward.

An ideal foundation for study and research in political s...

Understanding Digital Societies provides a framework for understanding our changing, technologically shaped society and how sociology can help us make sense of it.

Known as the gold standard for research methods, Babbie's THE PRACTICE OF SOCIAL RESEARCH gives you a definitive guide to research as practiced by social scientists. Combining a straightforward approach with the author's renowned sense of humor, this student-friendly text equips you with the tools and knowledge to apply research concepts as both researcher and consumer. The author emphasizes the process by showing you how to design and construct projects, introducing today's various observati...

An Introduction to Data Science is an easy-to-read data science textbook for those with no prior coding knowledge. It features exercises at the end of each chapter, author-generated tables and visualizations, and R code examples throughout.

This captivating ethnography explores Vietnam's sex industry as the country ascends the global and regional stage. Over the course of five years, author Kimberly Kay Hoang worked at four exclusive Saigon hostess bars catering to diverse clientele: wealthy local Vietnamese and Asian businessmen, Viet Kieus (ethnic Vietnamese living abroad), Western businessmen, and Western budget-tourists. Dealing in Desire takes an in-depth and often personal look at both the sex workers and their clients to ...

In the summer of 1963, anthropologist Jean Briggs journeyed to the Canadian Northwest Territories (now Nunavut) to begin a seventeen-month field study of the Utku, a small group of Inuit First Nations people who live at the mouth of the Back River, northwest of Hudson Bay. Living with a family as their "adopted" daughter-sharing their iglu during the winter and pitching her tent next to theirs in the summer-Briggs observed the emotional patterns of the Utku in the context of their daily life....

Here is a new, fourth edition of this authoritative introductory survey of world prehistory, spanning the past 3,000,000 years and written by a team of twenty-four expert authors. This edition has been radically updated to be more thematic and accessible: chapters are connected by new key themes boxes (climate change, domestication, migration, social inequality and urbanism), which link global regions and encourage big-picture thinking. The text has been streamlined and the book's design comp...

This is your essential guide to standards and ethics in the psychological therapies. The book introduces you to key ethical values and principles and discusses how to practice in accordance with these.