This accessible and classroom-tested textbook/reference presents an introduction to the fundamentals of the interdisciplinary field of data science. The coverage spans key concepts from statistics, machine/deep learning and responsible data science, useful techniques for network analysis and natural language processing, and practical applications of data science such as recommender systems or sentiment analysis. Topics and features: Provides numerous practical case studies using real-world da...

The Information-Literate Historian: A Guide to Research for History Students is the only book specifically designed to teach today's history students how to successfully select and use sources--primary, secondary, and electronic--to carry out and present their research. Expanded and updated, the fourth edition of The Information-Literate Historian now includes expanded coverage of database searching, algorithmic searching, fake news, deep fakes, and AI, making it an indispensable reference fo...

Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. This fourth edition has been fully revised and updated to reflect the major changes in strategic direction for these industries due to the mo...

This book is a hands-on manual for crafting and conducting useful experiments in real-life settings.

Everything a student needs to learn statistics starting from the basics and progressing onto sophisticated statistical modelling. A genuine one-off that uses humour, and the quirks of the everyday, to bring statistics to life and to make it accessible. Â

The Growth Paradox describes the phenomenon of growing pains. When a business grows rapidly, it tends to slow itself down. How can this be prevented? Is there anything that can be done about it? Absolutely, and this book helps you with that! In eleven chapters, it explains in clear language what the most common growing pains are and how to address them. Assumptions are debunked, myths are busted, problems are explained, and solutions are provided. Every company has the potential to become a g...

Essentials of Comparative Politics is the best-selling book for the course because it provides clear, concise, and contemporary coverage of core concepts in flexible, affordable formats. The Eighth Edition goes even further to address course needs with new coverage of the methods used by comparativists to answer contemporary questions in the discipline. With new Check Your Understanding questions and Dynamic Data Figures in the Norton Illumine Ebook, in addition to InQuizitive, Norton’s ada...

Physical Management for Neurological Conditions comprehensively covers the essentials of neurorehabilitation starting with thirteen guiding principles, and a new chapter on clinical reasoning and assessment. It discusses the physical management of common neurological conditions such as stroke, traumatic brain injury, spinal cord injury, multiple sclerosis and Parkinson's followed by less common conditions such as inherited neurological conditions, motor neuron disease, polyneuropathies and mu...