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Resultaten (139)
Practical Skills in Biomolecular Science (e-book)
2021 || E-book via Bookshelf || Rob Reed e.a. || Pearson
If you are studying the biomolecular sciences - including biochemistry, biomedical sciences, biotechnology, genetics, microbiology and molecular biology - then this book will be an indispensable companion throughout the whole of your degree programme. It provides effective explanation and support for the development of a wide range of laboratory and data analysis skills that you will use time and again during the practical aspects of your studies. This book also gives you a solid grounding...
The Business Environment (e-book)
A Global Perspective
2022 || E-book via Bookshelf || Ian Worthington e.a. || Pearson
In an uncertain economic environment with fast-paced changing cultures and contexts, today’s organizations can seem a tricky and complex world to understand. The Business Environment – A Global Perspective endows students with a toolset for identifying, analysing and planning for external (PESTLE) and internal factors in business strategy. This book is about all of us and the world we and businesses live in, because organizations do not exist in a vacuum.
Now in its eighth editi...
Management Control Systems (e-book)
Performance Measurement, Evaluation And Incentives
2020 || E-book via Bookshelf || Kenneth Merchant e.a. || Pearson
As the market-leading text for Management Control and performance measurement, this book will give you a thorough understanding of core concepts and key topics. Including a wide range of international case studies and real life examples means this is the ideal guide for understanding complex topics and bringing this subject to life.
Global Marketing Enhanced (e-book)
2022 || E-book via Bookshelf || Svend Hollensen || Pearson
Learn and develop skills involving strategic global marketing decision-making Global Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more c...
Essentials of Entrepreneurship and Small Business Management, Global Edition (e-book)
2023 || E-book via Bookshelf || Norman Scarborough e.a. || Pearson
Help your students cultivate the skills for successful business managementEssentials of Entrepreneurship and Small Business Management, 9th edition, teaches your students how to launch and successfully manage a small business.Packed with learning features, this book is perfect for courses on small business management.Also available with MyLabTM.
Project Management: Achieving Competitive Advantage, Global Edition (e-book)
2021 || E-book via Bookshelf || Jeffrey Pinto || Pearson
This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed.
For project management courses. Project management fundamentals with broad applicationsIn its 5th Edition, Project Management: Achieving Competitive Advantage takes a contemporary, decisive, and business-oriented approach to teaching and learning project management. To promote...
Exploring Strategy Text & Cases (e-book)
Text and Cases
2020 || E-book via Bookshelf || Gerry Johnson e.a. || Pearson
Understand basics and develop expertise to think and behave like a managerExploring Strategy, 12th Edition, by Whittington, Angwin, Regner, Johnson and Scholes has long been the essential introduction to strategy for the managers of today and tomorrow and has sold over one million copies worldwide. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations - how they prosper, how they grow, how they innovate an...
Macroeconomics, Global Edition (e-book)
2020 || E-book via Bookshelf || Andrew B. Abel e.a. || Pearson
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content, which is especially relevant to students outside the United States. For courses in intermediate macroeconomics.
A unified approach to economic theoryDemonstrating a balanced treatment of both classical and Keynesian economics, Macroecomomics presents macroeconomic theory in a big-picture way. Comprehensive coverage makes it easy for instructors...
Computer Networks, Global Edition (e-book)
2021 || E-book via Bookshelf || Andrew Tanenbaum e.a. || Pearson
Appropriate for Computer Networking or Introduction to Networking courses at both the undergraduate and graduate level in Computer Science, Electrical Engineering, CIS, MIS, and Business Departments.Tanenbaum takes a structured approach to explaining how networks work from the inside out. He starts with an explanation of the physical layer of networking, computer hardware and transmission systems; then works his way up to network applications. Tanenbaum's in-depth application coverage incl...
Economics (e-book)
2022 || E-book via Bookshelf || John Sloman e.a. || Pearson
If you are taking a course on the Principles of Economics, then this book is the ideal introduction to the exciting world of economic theory and data analysis. Economics, 11th edition by Sloman, Garratt, and Guest, is the ultimate guide to the fascinating subject of Economics. The book is essential for the students who want to get a solid understanding of the key concepts in economic theory and practice.
With content that is accessible and easy to follow, this latest version will al...