Understanding the global hotel business is not possible without paying specific attention to hotel chain management and dynamics. Chains are big business, approximately 80 percent of hotels currently being constructed around the world are chain affiliated and, in 2014, the five largest brands held over a one million rooms. The high economic importance of the hotel chains and their global presence justifies the academic research in the field however, despite this, there is no uniform coverage ...

This must-have guide to special event production resources looks deep behind the scenes of an event and dissects what it is that creates success. It analyses the resources and is an extensive reference guide to the technical details of a big event. It provides a thorough grounding on the specifications and performance of lighting and audio systems, visual presentation technology, special effects and temporary outdoor venues.

This new edition includes:New content on: new audio -visual technolo...

This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their ex...

The Fifth Edition of Hotel Front Office Management is one of the leading texts in addressing the demands for instructing future leaders of the hotel industry. Educators who are preparing professionals for roles as front office managers and general managers in hotels are required to meet the challenges of operations, technology, training, empowerment, and international applications. This latest edition of Hotel Front Office Management continues to encourage students to take an active role in a...

Albaum, Duerr & Josiassen, International Marketing and Export Management, 8e International Marketing and Export Management 8e offers an accessible state-of-the-art text in international marketing. The book covers the evolving internationally competitive landscape that almost all firms and consumers find themselves acting in today. Consumers because they often make consumption choices where there are international options, and firms because they either compete internationally or have internati...

'The best of success literature ever written' Brian Tracy, author of Maximum Achievement'A smorgasbord of some of the best thinking on what success really means' Ken Blanchard, co-author of The One Minute ManagerWhat makes a person successful? What makes them motivated, prosperous, a great leader? Inside this brand new, updated edition of 50 Success Classics, discover the all-time classic books that have helped millions of people achieve success in their work, their mission, and their persona...

Cambridge Business qualifications are internationally recognised business qualifications which demonstrate an ability to use English in professional contexts. As a Cambridge English examination, it is used as a suitable entry requirement by academic institutions and for recruitment by international companies. Cambridge English Qualifications are designed so that each exam builds on the skills developed at the previous level.

Now in a new edition, Success with Business (formerly Success with B...

Are you interested in the state of our world? In the future of humanity? Have you ever wondered how the major developments of our time fit together? Are you, in fact, interested in exploring the big picture?

The world we live in is undergoing enormous change, and it can feel overwhelming to grasp what it all means, to you, to your family, to your business or job, and to humanity as a whole.

In one book, Explore The Big Picture takes a deep dive into some of the most significant matters we’r...

Success With Business B2 Vantage Workbook