For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework The Teaching and Learning System - a hallmark feature of Principles of Managerial Finance - weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. The 16th Edition concentrates on the material students need to know in order to make effective financial decisions in an increasingly c...

Get ready to experience the Rules effect. Begin to get more out of life, shrug off adversity more easily and generally be a happier, calmer, more fulfilled person. You'll feel the benefits, and so will everyone around you.

Know how to support the wellbeing of your team seriously, with practical ways to grow a healthy organisation from the inside out. Your practical toolkit to banish burnout, create a culture of psychological safety and inclusion to keep high-performance teams feeling valued, motivated and energised.

For courses in operations management. A broad introduction to operations, reinforced with extensive practice problems Principles of Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of issues on the market. Problems found in the 12th Edition contain ample support-found in the book's solved-problems and worked examples-to help read...

Business in Action remains the premier text for important introductory business principles and concepts. Featuring a highly organized, objective-driven structure, it incorporates relevant, contemporary examples and trends from the business world. From the life-changing impact of the pandemic to the prospect of conducting business in the metaverse to a spark of hope in the union movement, the past several years have been momentous for business.

The 10th Edition has been thoroughly revised to r...

This must-have guide to special event production resources looks deep behind the scenes of an event and dissects what it is that creates success. It analyses the resources and is an extensive reference guide to the technical details of a big event. It provides a thorough grounding on the specifications and performance of lighting and audio systems, visual presentation technology, special effects and temporary outdoor venues.

This new edition includes:New content on: new audio -visual technolo...

The classic guide to copywriting, now in an entirely updated fourth edition

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products.

The 11th edition of A First Look at Communication Theory encourages students who are encountering the field for the first time to tackle theories without fear. The authors' conversational style and relevant examples keep complex theories within the grasp of first-time theory students. They introduce over 30 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own live...

Sustainable Management: The Complete Guide to Principles and Practice is both a core textbook, and a guide for teachers in one convenient volume.

New York Times bestselling author Ben Mezrich pulls back the curtain on the most volatile, complex, and bizarre corporate takeover in history: Elon Musk’s acquisition and subsequent occupation of Twitter.

In October 2022, Elon Musk marched through Twitter’s front doors carrying a kitchen sink, tweeting a message to his millions of followers: ‘let that sink in’. His takeover came with the promise of fundamental changes, but nothing could prepare the company for the chaos to come – br...