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Marketing Ethics & Society
2021 || Paperback || Lynne Eagle e.a. || SAGE
Taking a holistic and international perspective, this book critically examines the ethical challenges marketing faces and explores strategies marketers can use to respond to those challenges.
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Reflexive Leadership
Organising in an imperfect world
2021 || Paperback || Mats Alvesson e.a. || SAGE
Making a case for a reflexive approach to leadership that is informed by in-depth studies of managers. The book aims to facilitate reflexivity in terms of challenging one's position - understanding of leadership - and considering alternatives.
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Managing Careers and Employability
2022 || Paperback || Yehuda Baruch || SAGE
Combining a strong theoretical underpinning with a wide range of case studies and practical examples, this authoritative textbook provides a deep understanding of career systems, on both an individual and an organizational level.
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Collecting Qualitative Data Using Digital Methods
2021 || Paperback || Rebecca Whiting e.a. || SAGE
An invaluable guide to using digital research methods in business and management dissertations at Masters level, with practical guidance into how to use these approaches in your own research project.
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Management Decision-Making, Big Data and Analytics
2021 || Paperback || Simone Gressel e.a. || SAGE
An exciting new textbook examining big data and business analytics to look at how they can help managers become more effective decision-makers.
Doing Business in Asia
2020 || Paperback || Gabriele Suder e.a. || SAGE
A focused look into the business and management practices across Asia, from an author team located across three Asian-Pacific countries and experience of leading organisations spanning over more than two decades.
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Social Media Marketing
2023 || Hardcover || Tracy L. Tuten || SAGE
The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.
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Exploring Entrepreneurship
2021 || Paperback || Richard Blundel e.a. || SAGE
A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture.