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21,95

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Getting Things Done

The Art of Stress-Free Productivity

2024 || Paperback || David Allen || Van Ditmar Boeken B.V.

The book Lifehack calls "The Bible of business and personal productivity."

"A completely revised and updated edition of the blockbuster bestseller from 'the personal productivity guru'"-Fast Company

Since it was first published almost fifteen years ago, David Allen's Getting Things Done has become one of the most influential business books of its era, and the ultimate book on personal organization. "GTD" is now shorthand for an entire way of approaching professional and pers...

38,60

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Arts Management / 2nd edition

2009 || Paperback || Derrick Chong || Taylor & Francis

The second edition of Arts Management has been thoroughly revised to provide an updated, comprehensive overview of this fast-changing subject. Arts managers and students alike are offered a lively, sophisticated insight into the artistic, managerial and social responsibilities necessary for those working in the field. With new cases studies and several new chapters, Derrick Chong takes an interdisciplinary approach in examining some of the main impulses informing discussions on the management...

66,95

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Marketing Communications

A Brand Narrative Approach

2021 || Paperback || Micael Dahlen e.a. || John Wiley and Sons Ltd

Marketing communications has two levels: a strategic, conceptual level, and a tactical, implementation level. In Marketing Communications , authors Micael Dahlen and Fredrik Lange argue that one cannot function without the other. Strategy and concept must be implemented, and successful implementation depends on sound strategy and concept.

31,95

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Behind the Cloud

The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry

2020 || Hardcover || Marc Benioff e.a. || John Wiley and Sons Ltd

How did salesforce.com grow from a start up in a rented apartment into the world s fastest growing software company in less than a decade?

For the first time, Marc Benioff, the visionary founder, chairman, and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dot com implosion of 2001, but also went on to define itself as the leader...

45,05

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The Psychology of Advertising

2020 || Paperback || Bob M. Fennis e.a. || Taylor & Francis

The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice. Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable c...

16,95

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Sensemaking

What Makes Human Intelligence Essential in the Age of the Algorithm

2024 || Paperback || Christian Madsbjerg || Van Ditmar Boeken B.V.

Based on his work at companies like Ford, Christian Madsbjerg's Sensemaking is a provocative stand against the tyranny of big data and scientism, an impassioned defense of an arts and humanities-based education, and a blueprint for how companies and leaders can use human intelligence to solve problems.

10,49

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Start with Why

How Great Leaders Inspire Everyone to Take Action

2024 || Ongedefinieerd || Simon Sinek || Penguin

Why are some people and organisations more inventive, pioneering and successful than others? And why are they able to repeat their success again and again?In business, it doesn't matter what you do, it matters WHY you do it.Start with Why analyses leaders like Martin Luther King Jr and Steve Jobs and discovers that they all think in the same way - they all started with why.Simon Sinek explains the framework needed for businesses to move past knowing what they do to how they do it, and then to...

19,95

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The Personal MBA

A World-Class Business Education in a Single Volume

2024 || Paperback || Josh Kaufman || Penguin Books Ltd

From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.

17,95

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Simple Thinking

How to Remove Complexity from Life and Work

2024 || Paperback || Richard Gerver || John Wiley and Sons Ltd

Simple behaviours that unclutter your mind and help you realise your true potential Awaken your passion and tap into your inner greatness as you remove the metaphorical clutter from your life with Simple Thinking.

17,50

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met 5% korting 16,63

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Is Capitalism Working?

A primer for the 21st century

2024 || Paperback || Jacob Field || Van Ditmar Boeken B.V.

One of four titles in Thames & Hudsonâ€™s innovative new â€˜Big Ideaâ€™ series, this incisive discussion of capitalism breaks down the key concepts and theories at the heart of this contentious topic.

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Resultaten (1406)

Getting Things Done

Arts Management / 2nd edition

Marketing Communications

Behind the Cloud

The Psychology of Advertising

Sensemaking

Start with Why

The Personal MBA

Simple Thinking

Is Capitalism Working?

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