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We make a copy available to every student in the University. No other text comes close and literally thousands of our graduates have benefitted from...

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For MBA-level managerial accounting courses. An essential tool for understanding how to make effective economicdecisions. In todayGÇÖs troubled economy, itGÇÖs important to show students howmanagerial decisions can affect business costs. Introduction toManagement Accounting helps to en...

Supply chains and the logistics activities that drive them are critical to business success. Logistics and Supply Chain Management has the most up-to-date practical tools to manage the people and processes that allow businesses to gain and maintain competitive advantage through their supply chains. You'll discover how effective development and management of supply chain networks will help businesses cut costs and enhance customer value.

The sixth edition of this bestselling book has been comp...

Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For undergraduate courses in the principlesof marketing. Companies donGÇÖt make decisions.People do.

Marketing: Real People, RealChoices is the only text to introducemarketing from the perspective of real people, who make real marketingdecisions, at leading companies every day. Timely a...

This book has case studies so students can understand how and why information systems are essential in todays evolving business landscape. These cases studies highlight real-world companies, technologies, and issues that illuminate different topics. It aligns concepts with the latest trends, exploring how the rise different applications cloud/mobile computing affect information systems.

Advertising Media Planning blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of media planning. Taking a unique brand communication approach from an agency perspective, the textbook is organized into four key parts, walking the student through the foundations of brand communication, communication planning, the different media channels available, and the process of preparing, presenting, and evaluati...

Combining a strong theoretical underpinning with a wide range of case studies and practical examples, this authoritative textbook provides a deep understanding of career systems, on both an individual and an organizational level.

De rechtssystemen die de kapitalistische samenlevingen wereldwijd vorm geven, dragen bij tot een aantal fundamentele maatschappelijke problemen. Een almaar groeiende openbare en particuliere schuld, de milieuvervuiling, een toenemende polarisatie tussen rijk en arm, en een wereldwijd onrechtvaardig fiscaal en financieel systeem zijn daar voorbeelden van.

Het kapitalistische systeem zelf pakt deze problemen niet aan. Nochtans zijn de belangrijkste juridische bouwstenen van het kapitalistische ...

Vandaag is China de tweede belangrijkste economie van de wereld met aan de leiding Xi Jinping, de machtigste president na Mao Zedong. Xi Jinping werkt aan een hele reeks initiatieven om China naar de absolute top te brengen, zijn ultieme China Dream. Denk maar aan het ‘Belt and Road Initiative’, de nieuwe ‘Silk Road’; ‘Made in China 2025’, een techno-strategisch plan dat China wetenschappelijk en technologisch wereldleider zal moeten maken; het ruimtevaart- en nucleair programma; ...