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The Shift
The Future of Work is Already Here
2014 || Paperback || Lynda Gratton || HarperCollins Publishers
Work: love it or hate it, it’s an all-consuming part of our society, it’s changing fast, and the impact on our working lives will be extraordinary. We are now facing a revolution in the way we work. Low carbon economies, new technology and globalisation are fundamentally transforming much of what we take for granted.
Middle managers are disappearing. The working week is collapsing. And now more than ever, our careers are governed by global forces.
Why will things change so quickly? What w...
Entrepreneurship and Effective Small Business Management 11th edition
Global Edition
2023 || Paperback || Norman Scarborough e.a. || Pearson
For undergraduate and graduate courses in entrepreneurship and/or small business management. Discover how to successfully launch and manage a small business. Open your students' minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management.
This text provides students with the tools they need in order to launch and manage a small business. This 11th Edition continues to provide students with a practical, ha...
morgen verzonden
Value Proposition Design
How to Create Products and Services Customers Want
2014 || Paperback || A Osterwalder || John Wiley and Sons Ltd
The authors of the international bestseller "Business Model Generation" explain how to create value propositions customers can't resist "Value Proposition Design" helps you tackle a core challenge of every business -- creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed. Using the same stunning visual format as the authors' global bestseller, Business Model Generation,...
morgen verzonden
Marketing Communications Management
Analysis, Planning, Implementation
2014 || Paperback || Paul Copley || SAGE
'First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable style. You are encouraged to participate in the almost distance-learning approach and via the innovative and thought provoking "stop-points" - Martin Evans, Senior Fellow, Cardiff Business School
Corporate Social Responsibility
A Very Short Introduction
2014 || Paperback || Jeremy Moon || Oxford University Press
Corporate social responsibility has been defined as 'the responsibility of enterprises for their impacts on society'. Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and shows how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, ...
Intercultural Readiness
Four Competences for Working Across Cultures
2014 || Hardcover || U. Brinkmann e.a. || Macmillan
Drawing on research from 30,000 individuals and their practical experience as intercultural management consultants, the authors provide insights into the broader landscape of intercultural management through their exploration of 4 competencies: Intercultural Sensitivity, Intercultural Communication, Building Commitment and Managing Uncertainty.
Gower Handbook of Project Management / 5th edition
2014 || Hardcover || Rodney Turner || Taylor & Francis
This Handbook was the first APM Body of Knowledge Approved title for the Association for Project Management. Over the course of five editions, Gower Handbook of Project Management has become the definitive desk reference for project management practitioners. The Handbook gives an introduction to, and overview of, the essential knowledge required for managing projects.
The team of expert contributors, selected to introduce the reader to the knowledge and skills required to manage projects, inc...
Creating Business Plans
2014 || Paperback || Harvard Business Review || Harvard Business Review Press
A well-crafted business plan generates enthusiasm for your idea and boosts your odds of success--whether you're proposing a new initiative within your organization or starting an entirely new company. Creating Business Plans quickly walks you through the basics. You'll learn to: * Present your idea clearly * Develop sound financial plans * Project risks--and rewards * Anticipate and address your audience's concerns Don't have much time? Get up to speed fast on the most essential business skil...
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Strategic Human Resource Management / 2nd edition
2014 || Paperback || Paul Boselie || McGraw-Hill
Now in its second edition, Strategic HRM: A Balanced Approach has been updated and revised throughout to examine the latest in theory and practice. Central to its theme is putting HRM in its organizational context and creating a more balanced approach to managing people.
Public Finance / 10th Global Edition
2014 || Paperback || Harvey Rosen e.a. || McGraw-Hill
Introducing... Public Finance, 10th Global Edition, by Harvey S. Rosen and Ted GayerRosen and Gayer's Public Finance provides the economic tools necessary to analyze government expenditure and tax policies and, along the way, takes students to the frontiers of current research and policy.
While the information presented is cutting edge and reflects the work of economists currently active in the field, the approach makes the text accessible to undergraduates whose only prior exposure to econom...