Contemporary Selling is the only book that combines full coverage of up-to-date personal selling processes with a straightforward look at sales management practices, delivered in a way that students want to learn and instructors want to teach. The overarching theme of the book is enabling salespeople to build relationships successfully and to create value with customers. Johnston and Marshall have created a comprehensive, holistic source of information about the selling function in modern org...

Provides a broad a bottom-up set of multiple international examples of projects initiated by social practitioners and by artists - and by collaboration between the two - in varied settings and domains. Provides a set of examples, methods, and ideas for including social workers, community workers, social change advocates, art therapists, psychologists, human geographers, and town and urban planners, but also social artists, cultural policy makers, and those interested in using social arts in p...

*Seen as a classic textbook, ideal for students looking for a traditional, non-controversial, grounding in the subject. *Covers both theory and practice behind syntactic analysis, providing students with all the skills and knowledge they need to do their own analysis. Introductory syntax/sentence structure courses are generally compulsory for English Language undergraduates so there is plenty of demand for a basic practical guide such as this one.

*Linked to a eresources site which features e...

A fully updated fourth edition written by a team of specialists. Enabling students to place early modern Europe within a global context and to see how Europe interacted with the broader early modern world through the exchange of ideas and goods. New chapters on Environment and Food and Drink Cultures which provides students and lecturers with a narrative history and new examples in these fields at an introductory level.

The companion website now includes a primary source resource section with...

Practical work has been part of science education for just over 100 years and is accepted as an essential and exciting part of understanding this discipline. Although it can be costly and sometimes messy, it simply has to be done if students and teachers are to progress in their understanding. Schools and universities invest millions of pounds in it and the National Curriculum reveres it - but what exactly is going on in classrooms around the country and how are the leading practitioners movi...

From the new celebrity culture that has emerged from reality television and the Internet, to the paparazzi-filled endgame of Princess Diana and the bizarre trials and tribulations of Michael Jackson, The Celebrity Culture Reader documents the significant role that celebrities occupy in contemporary culture. Combining classic essays and contemporary writings, The Celebrity Culture Reader investigates the cultural implications of this complex contemporary phenomenon.

Presents a review of the practice and theory of Dramatherapy. Featuring practical guidance, clinical examples and research vignettes, this book considers developments in the field and researches the impact of the 'core processes' on clinical practice. It shows how Dramatherapy is used with a wide range of clients and applied to individual needs.

An increasingly popular genre - addressing issues of empire, colonialism, post-colonialism, globalization, gender and politics - travel writing offers the reader a movement between the familiar and the unknown. In this volume, Carl Thompson:introduces the genre, outlining competing definitions and key debates provides a broad historical survey from the medieval period to the present dayexplores the autobiographical dimensions of the formlooks at both men and women's travel writing, surveying ...

An Introduction to Political Geography continues to provide a broad-based introduction to contemporary political geography for students following undergraduate degree courses in geography and related subjects. The text explores the full breadth of contemporary political geography, covering not only traditional concerns such as the state, geopolitics, electoral geography and nationalism; but also increasing important areas at the cutting-edge of political geography research including globaliza...

In today's world - despite the dramatic anthropogenic environmental changes - a proper understanding of the relationship between humanity and nature requires a certain detachment. The pressing problems in their whole extent will only be fully understood and solved with comprehensive and patient analysis. Accordingly, this book develops new perspectives on fundamental questions of biology, ecology, and the economy, integrated within a framework of a terminology specially devised by the authors.

By illuminating the epistemological backgrounds of ecological-economic research, the authors lay foundations for interdisciplinary environmental research and offer guidelines for practical action. In close contact to the findings of present-day biology and economics, they demonstrate the fruitfulness as well as the shortcomings of modern science for the understanding of the proper place of humankind in nature.. Frequently, current problems in the fields of economics, ecology, politics, philosophy and biology are discussed in a kind of "dialogue" with thinkers and poets like Bacon, Quesnay, Kant, Goethe and Novalis...