Addressing the immensely important topic of research credibility, Raymond Hubbard's work proposes that we must treat such information with a healthy dose of scepticism.

Provides in-depth examination and insight into how candidates plan and execute advertising campaigns, how the media covers these campaigns, and how American voters are ultimately influenced by them.

For busy classroom teachers, this practical book makes manageable the process of differentiating mathematics instruction to maximize each student's learning potential, ultimately leading to improved test scores.

"Finally, a social media text that combines liberal arts and social science intellectualism with practical, real-world tips for success in this crucial aspect of professional communications. Its value goes beyond the classroom – everything in the book will resonate with and be useful to PR pros already engaged in social media management." —Ray Begovich, Franklin College Social Media Strategy: Tools for Professionals and Organizations shows professionals and organizations how to use soci...

Two renowned educators show teachers how to mine what readers write and say for clues that guide follow up lessons.

If there were ever a time for environmental sociology, it is now. As COVID-19 is spreading across our communities, our countries, our world, we have all become too familiar with maintaining that awful term of "social distance." Yet there can be no true distance from that which is always with us and within us: our social ecology An Invitation to Environmental Sociology invites students to delve into this rapidly changing field. Written in a lively, engaging style, the authors cover a broad ran...

Takes the position that US bureaucracy is neither a generalized failure not a sinkhole of waste as mythologized by anti-government ideologues. Rather, it is one of the most effective and innovative sets of administrative institutions of any government in the world today.

Including an examination of the 2008 financial crisis, this book looks at how the US political systems fares when put under pressure

Using clear explanations and cases, this must-have resource shows how formative assessment can improve student learning. Included are lesson plans and ideas for easy implementation.

Strategies of Qualitative Inquiry 4e isolates the major strategies-historically, the research methods-that researchers can use in conducting concrete qualitative studies.