The book teaches the basic concepts and vocabulary necessary to do program evaluations and to review the quality of evaluation research so as to make informed decisions about methods and outcomes.

Taking the topics of a quantitative methodology course and illustrating them through Monte Carlo simulation, this book illustrates abstract principles, such as bias, efficiency, and measures of uncertainty in an intuitive, visual way.

An ideal resource for busy managers and professionals seeking to build and expand their marketing research skills.

With every chapter revised and new chapters on validation and recent advances in the field, this Second Editionprovides unrivalled support for the full-range model for facilitating, if not accelerating, the development of exemplary leadership.

Offers readers an introduction to the methodology, etiology, prevalence, treatment, and prevention of family violence. Organized chronologically, this title includes chapters that cover child physical, sexual, and emotional abuse; abused and abusive adolescents; courtship violence and date rape; spouse abuse, battered women, and elder abuse.

Introductory textbook offering intercultural communication students a fuller understanding of how culture and communication affect and effect eachother.

A guidebook of community practice grounded in social justice and human rights. It Utilizes the social development perspective and employs analyses of persistent poverty, asset development, policy practice, and community research approaches as well as providing strategies for advocacy and social and legislative action.

A concise guide that offers a step-by-step approach to the strategic use of alternative media by both the marketing and advertising professions.

A concise introduction to the writings, life, and influences of Georg Simmel - an important sociologist whose work is now taught across sociological theory courses worldwide.