SAGE (130)

84,00
Vandaag besteld,
maandag verzonden
met 5% korting 79,80
+
Bestel

Marketing Communications Management

Analysis, Planning, Implementation

2014 || Paperback || Paul Copley || SAGE

'First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable style. You are encouraged to participate in the almost distance-learning approach and via the innovative and thought provoking "stop-points" - Martin Evans, Senior Fellow, Cardiff Business School

97,00
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maandag verzonden
met 5% korting 92,15
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Bestel

Corporate Integrity and Accountability

2020 || Paperback || George G. Brenkert || SAGE

In the wake of recent business scandals, such as Enron, public confidence in corporate integrity has been badly shaken. This text looks at the causes of concern and how business might respond, covering topics that include financial reporting, executive compensation, globalisation and business ethics.

22,00
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maandag verzonden
met 5% korting 20,90
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Bestel

A Very Short, Fairly Interesting and Reasonably Cheap Book About Cross-Cultural Management

2017 || Paperback || Jasmin Mahadevan || SAGE

Conceived by Chris Grey as an antidote to conventional textbooks, each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.

47,00
Levertijd: 5 werkdagen
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Bestel

Marketing Planning & Strategy

A Practical Introduction

2021 || Paperback || John Dawes || SAGE

This new book guides you concisely through the marketing planning process from start to finish, drawing on examples from large brands like Ikea and Krispy Kreme to digital start-ups like Starling Bank.

67,00
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maandag verzonden
met 5% korting 63,65
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Bestel

Entrepreneurial Thinking

Mindset in Action

2024 || Paperback || Suzanne Mawson e.a. || SAGE

The ability to think entrepreneurially has become essential today. This new, unique and engaging textbook guides all students in their learning and application of an entrepreneurial mindset to ensure that they are ready to generate ideas, solve problems and contribute towards a better world.

51,00
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met 5% korting 48,45
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Hubristic Leadership

2018 || Paperback || Eugene Sadler-Smith || SAGE

The 2008 financial crash, the war in Iraq and the Trump Administration are just some of the examples Eugene Sadler-Smith uses to bring hubristic leadership and all its pitfalls to life in this groundbreaking new text. Using critical analysis and reflective anecdotes, this book explores the characteristics and impacts of hubristic leadership and how these might be anticipated, mitigated and allayed.



64,00
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maandag verzonden
met 5% korting 60,80
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Managing Diversity and Inclusion

An International Perspective

2021 || Paperback || Jawad Syed e.a. || SAGE

Written and edited by leading experts in the field, this authoritative account sets UK and European practices firmly within a global context. It offers an in-depth and contextual account of enduring, contemporary and cutting edge theories and approaches to diversity and inclusion management.

46,00
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maandag verzonden
met 5% korting 43,70
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Entrepreneurship and Sustainable Development in Africa

2022 || Paperback || Paschal Anosike || SAGE

A critical study of how Africa's dependence on the western world has impacted its economic growth and how the knowledge economy and 4th industrial revolution may aid in its future socio-economic growth and prosperity.

97,00
Vandaag besteld,
maandag verzonden
met 5% korting 92,15
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Bestel

Cases in Leadership

2020 || Paperback || W. Glenn Rowe e.a. || SAGE

109,00
Vandaag besteld,
maandag verzonden
met 5% korting 103,55
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Bestel

Methodology for Creating Business Knowledge

2021 || Paperback || Ingeman Arbnor e.a. || SAGE

Announcing the Third Edition of the Bestseller - unrivalled both in its contemporary relevance to research methodology, and in its coverage of the interplay between the philosophy of science, methodology and business.