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Pearson (621)
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Probability and Statistics for Engineers / 9th edition
2017 || Paperback || Richard Johnson e.a. || Pearson || ook als eBook
For an introductory, one or two semester, or sophomore-junior level course in Probability and Statistics or Applied Statistics for engineering, physical science, and mathematics students. An Applications-Focused Introduction to Probability and Statistics Miller & Freund's Probability and Statistics for Engineers is rich in exercises and examples, and explores both elementary probability and basic statistics, with an emphasis on engineering and science applications. Much of the data has been c...
Mechanics of Materials
SI Edition + Mastering Engineering with Pearson eText
2018 || Paperback || Russell Hibbeler || Pearson
For undergraduate Mechanics of Materials courses in Mechanical, Civil, and Aerospace Engineering departments. Thorough coverage, a highly visual presentation, and increased problem solving from an author you trust. Mechanics of Materials clearly and thoroughly presents the theory and supports the application of essential mechanics of materials principles.
Professor Hibbeler's concise writing style, countless examples, and stunning four-color photorealistic art program - all shaped by the comm...
Selling and Sales Management / 11th Edition
2019 || Paperback || David Jobber e.a. || Pearson || ook als eBook
Over the past quarter of a century, Selling and Sales Management has proved itself to be the definitive text in this exciting and fast-paced subject area. This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. It also contains the results from cutting-edge research that differentiates it from most of its competitors.
The book continues to place emphasis on global aspects of ...
Business Information Systems / 6th edition
Technology, Development and Management for the Modern Business
2018 || Paperback || Paul Bocij e.a. || Pearson
In order to run a successful business, today's manager needs to combine business skills with an understanding of information systems and the opportunities and benefits that they bring to an organisation. Starting from basic concepts, this book provides a comprehensive and accessible guide to:understanding the technology of business information systems; choosing the right information system for an organisation; developing and managing an efficient business information system; employing informa...
Mechatronics / 7th edition
Electronic Control Systems in Mechanical and Electrical Engineering
2018 || Paperback || W. Bolton || Pearson
An essential reading for students requiring an introduction to this exciting area at undergraduate and higher diploma level. Mechatronics: Electronic Control Systems in Mechanical and Electrical Engineering, 7th edition by William Bolton is the ideal learning tool to support you develop your skills in mechanical engineering, electronics and computing, and successfully design mechatronics systems. The integration of electronic engineering, mechanical engineering, control and computer engineeri...
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Business Statistics / 4th Global Edition
2021 || Paperback || Norean Sharpe e.a. || Pearson
Business Statistics narrows the gap between theory and practice by focusing on relevant statistical methods, thus empowering business students to make good, data-driven decisions. Using the latest GAISE (Guidelines for Assessment and Instruction in Statistics Education) report, which included extensive revisions to reflect both the evolution of technology and new wisdom on statistics education, this edition brings a modern edge to teaching business statistics. This includes a focus on the rep...
Fundamentals of Management / 11th Global Edition
2019 || Paperback || Stephen Robbins e.a. || Pearson || ook als eBook
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For undergraduate principles of marketing courses.
Everything students need to know to develop their 'management sense' and be successfulFundamentals of Management covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers ...
Strategic Brand Management / 5th Global Edition
Building, Measuring, and Managing Brand Equity
2020 || Paperback || Kevin Keller e.a. || Pearson || ook als eBook
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in brand management. Create profitable brand strategies by building, measuring, and managing brand equity Strategic Brand Management: Building, Measuring, and Managing Brand Equity looks at branding from the perspective of the consumer, and provides a framework that identifie...
Campbell Biology in Focus / 3rd edition
2021 || Paperback || Lisa Urry e.a. || Pearson || ook als eBook
For introductory biology course for science majors Focus. Practice. Engage.
Built unit-by-unit, Campbell Biology in Focus achieves a balance between breadth and depth of concepts to move students away from memorization. Streamlined content enables students to prioritize essential biology content, concepts, and scientific skills that are needed to develop conceptual understanding and an ability to apply their knowledge in future courses. Every unit takes an approach to streamlining the materia...
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Introduction to Hospitality / 8th edition
2021 || Paperback || John Walker || Pearson
For introductory courses in hospitality. Introduction to Hospitality is a lively, comprehensive survey of the world's largest industry - hospitality. Students explore the vibrant inner workings of each hospitality segment, including hospitality and lodging; beverages, restaurants, and managed services; tourism, recreation, attractions, clubs, and gaming; assemblies, events, and attractions; and managerial areas of the hospitality industry.
The 8th Edition highlights a range of issues shaping ...