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Pearson (140)

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Biology: A Global Approach, Enhanced Global Edition (e-book)

2020 || E-book via Bookshelf || Neil A. Campbell e.a. || Pearson

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. Setting the standard for excellence, accuracy, and innovation Biology: A Global Approach delivers a trusted, accurate, current, and pedagogically innovative experience that guides students to a true understanding of biology.

The author team advances Neil Campbell's vision of mee...

46,86
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Fundamentals of Strategy (e-book)

2020 || E-book via Bookshelf || Richard Whittington e.a. || Pearson

Understand and apply the essential concepts and techniques of strategy Fundamentals of Strategy, 5th Edition, by Whittington, Regner, Angwin, Johnson and Scholes is a concise and easy-to-follow overview of the fundamental issues and techniques of strategy from the author team of the market-leading Exploring Strategy. This book has been updated to include coverage of the Covid-19 crisis, and provides insights and examples from a broad range of international organisations. Each chapter is co...

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Digital Marketing / 8th edition (e-book)

2022 || E-book via Bookshelf || Dave Chaffey e.a. || Pearson

I have used this book in all its editions since first publication with my undergraduate and postgraduate students. It is a core text for all the students, because it provides the detail they require at an academic level. Importantly it is a book for the practitioner to use too - which is why we use it on our postgraduate practitioner programmes.

We make a copy available to every student in the University. No other text comes close and literally thousands of our graduates have benefitted from ...

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International Business / 17th Global Edition (e-book)

2021 || E-book via Bookshelf || John Daniels e.a. || Pearson

Enhance your students' understanding of international business markets. International Business: Environments and Operations, 17th Edition, develops critical thinking skills by balancing classroom theory with practice. With contemporary examples, scenarios, and cases, this bestselling guide will give your students the necessary tools for success.

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Cognitive Psychology (e-book)

Pearson New International Edition

2013 || E-book via Bookshelf || Edward E. Smith e.a. || Pearson

The first book that fully integrates information about the brain and neural processing into the standard curriculum in cognitive psychology.

Based on a need for a text that could accurately, productively, and seamlessly integrate information on both the brain and neural processing, Edward E. Smith (Columbia University) and Stephen M. Kosslyn (Harvard University) created Cognitive Psychology: Mind and Brain 1.e. Without question, the study of cognition has progressed enormously over the past d...

61,03
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Essential Organic Chemistry, Global Edition (e-book)

2022 || E-book via Bookshelf || Paula Bruice || Pearson

For one-term courses in Organic Chemistry. A comprehensive, problem-solving approach for the brief Organic Chemistry course. Modern and thorough revisions to the streamlined, Essential Organic Chemistry focus on developing students' problem solving and analytical reasoning skills throughout organic chemistry.

Organized around reaction similarities and rich with contemporary biochemical connections, Bruice's Third Edition discourages memorization and encourages students to be mindful...

65,39
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Electrical Machines, Drives and Power Systems: Pearson New International Edition (e-book)

Pearson New International Edition

2013 || E-book via Bookshelf || Theodore Wildi || Pearson

For courses in Motor Controls, Electric Machines, Power Electronics, and Electric Power. This best-selling text employs a theoretical, practical, multidisciplinary approach to provide introductory students with a broad understanding of modern electric power. The scope of the book reflects the rapid changes that have occurred in power technology over the past few years-allowing the entrance of power electronics into every facet of industrial drives, and expanding the field to open more care...

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Logistics & Supply Chain Management (e-book)

2022 || E-book via Bookshelf || Martin Christopher || Pearson

The UK's bestselling book on logistics and supply chain management - over 100,000 copies sold. Effective development and management of supply chain networks helps businesses cut costs and enhance customer value. This updated 5th edition is a clear guide to all the key topics in an integrated approach to supply chains.

As well as new and updated examples and case studies, there are two new chapters: Routes to Market: Many companies now have to manage multiple distribution channels - ...

67,57
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International Business (e-book)

2020 || E-book via Bookshelf || Simon Collinson e.a. || Pearson

For undergraduate and postgraduate students taking modules in international business, international strategy and global business practice. Explore and understand international business through practical, theory and analytical frameworks International Business, 8th Edition, by Collinson, Narula and Rugman presents data and evidence to assist you to map trends, make predictions and take on the role of decision makers in business and governments, in order to enable you to lead organizations w...

78,47
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Comparative International Accounting (e-book)

2022 || E-book via Bookshelf || Christopher Nobes e.a. || Pearson

Comparative International Accounting14th EditionChristopher NobesRobert ParkerNow in its 14th edition, Nobes and Parker's Comparative International Accounting is a comprehensive and coherent text on international financial reporting. It is primarily designed for undergraduate and postgraduate courses in comparative and international aspects of financial reporting. The book explores the conceptual and contextual foundations of International Financial Reporting Standards (IFRS), contrasting ...