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» Toon alle opties (8)

Pearson (202)

68,90
Levertijd: 5 werkdagen
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Bestel

Organization Theory

Challenges and Perspectives

2023 || Paperback || John McAuley e.a. || Pearson

?A critical introduction to Organisation Theory that you can understand, apply and enjoy!? This book addresses fundamental questions such as what is organisation theory and why does it matter. It explores the historical development of organization theory from its origins right up to present-day debates. It asks what challenges it presents to contemporary organisations, and explores the solutions it can provide. Organization Theory brings a fresh approach to long-standing questions and is aime...

80,95
Levertijd: 5 werkdagen
+
Bestel

Global Marketing Management / 8th International Edition

2013 || Paperback || Warren J. Keegan e.a. || Pearson

For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases.

22,50
Levertijd: 4 werkdagen
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The Brand Gap / 2nd Edition

Revised Edition

2020 || Paperback || Marty Neumeier || Pearson

THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a "charismatic brand"-a brand that customers feel is essential to their lives. In an entertaining two-hour read you'll learn: * the new definition of brand * the five essential disciplines of brand-building * how branding is changing the dynamics of competition *...

62,12
Direct beschikbaar
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Bestel

Introduction to Operations and Supply Chain Management, Global Edition (e-book)

2021 || E-book via Bookshelf || Cecil Bozarth e.a. || Pearson

For courses in operations and supply chain management. An integrated approach to operations and supply chain managementIntroduction to Operations and Supply Chain Management is an integrated, comprehensive introduction to both operations and supply chain management (SCM). The text remains engaging and brief while integrating all of the major concepts of both subjects in one cohesive source.

The 5th Edition contains updated content and thorough coverage of analytical tools and techni...

61,95
Levertijd: 5 werkdagen
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Bestel

International Financial Reporting / 7th edition

2019 || Paperback || Alan Melville || Pearson

International Financial Reporting delivers a focused, user-friendly introduction to international financial reporting and how to implement the IASB standards for undergraduate students.

82,45
Levertijd: 5 werkdagen
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Bestel

Operations Management: Sustainability and Supply Chain Management / 13th Global Edition

2019 || Paperback || Jay Heizer e.a. || Pearson || ook als eBook

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in operations management.

A broad introduction to operations, reinforced with extensive practice problemsOperations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a realistic and practical manner, while offeri...

77,50
Levertijd: 5 werkdagen
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Statistics for Business and Economics / 9th Global Edition

2022 || Paperback || Paul Newbold e.a. || Pearson

This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For courses in Business Statistics.

A classic text for accuracy and statistical precisionStatistics for Business and Economics enables students to conduct serious analysis of applied problems rather than running simple "canned" applications. This text is also at a mathematically higher le...

75,20
Direct beschikbaar
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Bestel

Procurement and Supply Chain Management (e-book)

2020 || E-book via Bookshelf || Kenneth Lysons e.a. || Pearson

Develop business understanding through real-life examples and latest developments in the field Procurement and Supply Chain Management, 10th Edition, by Farrington is the most comprehensive and accessible textbook on procurement and supply chain management currently available. It is the ideal textbook for those aspiring to be leaders in the profession, and for those who are engaged in professional studies for the Chartered Institute of Procurement and Supply examinations (at both the found...

62,12
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Bestel

Statistics for Managers Using Microsoft Excel, Enhanced, Global Edition (e-book)

Global Edition

2022 || E-book via Bookshelf || David Levine e.a. || Pearson

For one-semester courses in Introduction to Business Statistics. The gold standard in learning Microsoft Excelfor business statistics Statistics for Managers Using Microsoft (R) Excel (R), 9th Edition, Global Edition helps students develop the knowledge of Excel needed in future careers. The authors present statistics in the context of specific business fields, and now include a full chapter on business analytics.

Guided by principles set forth by ASA's Guidelines for Assessment and...

53,40
Direct beschikbaar
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Bestel

Operations Management (e-book)

2022 || E-book via Bookshelf || Nigel Slack e.a. || Pearson

Operations may not run the world, but it makes the world run! To truly understand the way a business operates, you need to get your hands dirty -- that's how you get to appreciate what's actually happening within an organization. Looking inside for the answers is what Operations Management is all about. Learn from world-leading experts Nigel Slack, Alistair Brandon-Jones and Nicola Burgess and benefit from their wealth of experience helping improve businesses of all shapes and sizes.

Strategic in its perspective, the book offers a comprehensive and practical way to explore key concepts and see them in action through a plethora of international examples. What makes Operations Management, 10th edition work so well? Clear structure (thanks to the "4 Ds" model of operations management) Real life examples through the 'operations in practice' boxes and case studies Worked examples blend qualitative and quantitative perspectives Critical commentaries pose alternative views where appropriate Summary answers to key questions in practical bullet points A New section in every chapter called 'Responsible Operations', which summarizes how the topic touches upon social, ethical and environmental issues Nigel Slack is Emeritus Professor of Operations Management and Strategy at Warwick Business School, an Honorary Professor at Bath University and 'Honorary Fellow of the European Operations Management Association'. Alistair Brandon-Jones is a Full Chaired Professor in Operations and Supply Chain Management, and Head of the Information, Decisions, and Operations Division at the University of Bath, School of Management.