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Pearson (907)
Marketing Research / 9th edition
2019 || Paperback || Alvin Burns e.a. || Pearson || ook als eBook
For courses in global marketing. This ISBN is for the bound textbook, which students can rent through their bookstore. A conceptual approach and introduction to the field of marketing researchWritten with an emphasis on the practical application of marketing research methods, Marketing Research teaches the basic fundamental statistical techniques needed to analyze market data.
The 9th Edition has been updated to offer the most current insights on forces shaping marketing research, including t...
Exploring Public Relations and Management Communication / 5th edition
2020 || Paperback || Ralph Tench e.a. || Pearson || ook als eBook
Develop a clear understanding of the concepts and best practices in public relations
Exploring Public Relations and Management Communication, 5th Edition, by Tench and Waddington is the definitive text on public relations. Blending theory with real-life applications, this book offers a critical analysis with updated case studies, exercises and discussion questions that provide students with a holistic subject understanding. It also engages students with the thought processes behind some of th...
Bulletproof:
Be fearless and resilient, no matter what
2024 || Paperback || Chantal Burns || Pearson
Are you tired of being told to 'think positive'? Do you ever feel like the odds are stacked against you or that you're running on empty? What if you could stop trying to improve yourself and just be yourself? We're often told that to be brave or handle life’s challenges, we need to build mental strength and resilience. But what happens is that we end up in an endless cycle of self-improvement wondering why we keep getting stuck in the same old mind traps and behavioural patterns. In this g...
Elementary and Middle School Mathematics / 10th edition
Teaching Developmentally
2010 || Paperback || John Van de Walle e.a. || Pearson
Guide teachers to help all PreK-8 learners make sense of mathematics
Elementary and Middle School Mathematics: Teaching Developmentally illustrates how children learn mathematics, and then shows pre-service teachers the most effective methods of teaching PreK-8 math through hands-on, problem-based activities.
As teacher candidates engage with the activities, they boost their own knowledge of the math and learn concrete, developmentally appropriate ways to incorporate problem-based tasks in th...
Accounting and Finance for Non-Specialists (e-book)
2022 || E-book via Bookshelf || Peter Atrill e.a. || Pearson
Familiarise yourself with the essential accounting and finance principles for business decision-making
Accounting and Finance for Non-Specialists 12th Edition by Peter Atrill and Eddie McLaney is an essential introduction to the subject for undergraduate and MBA students, with frequent examples of real world practice and an easy to follow approach
vandaag verzonden
Biology A Global Approach + MasteringBiology Student Access Kit / 12th edition
2020 || Paperback || Neil A. Campbell e.a. || Pearson
Get a true understanding of the essential concepts in Biology with trusted content that sets the standards for excellence, accuracy, and innovation. Biology: A Global Approach, Global Edition, 12th Edition is the latest version of the ultimate text in the field coming from a leading team of authors, advancing Neil Campbell's vision of delivering an accurate and pedagogically innovative experience. This latest version reflects the most recent developments in the field, with hallmark and new fe...
morgen verzonden
Operations and Process Management / 6th edition
Principles and Practice for Strategic Impact
2021 || Paperback || Nigel Slack e.a. || Pearson
Help your students master the core subject principles of Business Operations and processes with this market-leading text. Operations and Process Management, 6th Edition provides clear and concise coverage of the nature and principles of the subject, offering the critical and practical tools your students need to embark on a career in the field.
vandaag verzonden
Frank Wood's Business Accounting
E-Learning with e-book, MyLabAccounting
2021 || E-Book || Alan Sangster e.a. || Pearson
Frank Wood’s Business Accounting, 15th edition, by Alan Sangster and Lewis Gordon is the world’s bestselling textbook on bookkeeping and accounting. It is an uncomplicated introduction to what financial accounting is and does, teaching important accounting ideas and methods and using a straightforward style that is easy to digest whether you are new to accounting or not.
Used by generations of students and professionals across the globe, this book provides clear explanations of essentia...
Speakout Upper Intermediate Student's Book & Interactive eBook / 2nd edition
with Digital Resources Access Code
2021 || Paperback || Frances Eales e.a. || Pearson
Gold C1 Advanced Student's Book with Interactive eBook / 6th edition
Digital Resources and App
2021 || Paperback || Sally Burgess e.a. || Pearson
The worldwide leader in exam teaching
As the bestselling exam series for nearly two decades and trusted by teachers everywhere, Gold has helped over 8 million students worldwide to succeed in their Cambridge English exams. Gold takes students from Preliminary to Advanced level, helping build their confidence and develop natural speaking skills in English every step of the way
A fun and communicative course
Gold is a fun and communicative course which is light on the page but thorough in its p...