Pearson - Studie Bijdehand

79,50

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Innovation Management : Context, strategies, systems and processes

|| Pervaiz K. Ahmed || Pearson

In a world of increasingly sophisticated customer needs, innovation is becoming central to corporate growth and prosperity, and is being recognised as a source of vitality and competitive advantage. What do we mean by 'innovation', and what must companies do to leverage it in order to support their short-term objectives and long-term strategies?This book attempts to answer these questions by progressively building up a common understanding of innovation and creativity, positioned strategicall...

72,95

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Business Information Systems / 6th Edition

Analysis, Design and Practice

2008 || Paperback || Graham Curtis e.a. || Pearson

This book aims to equip those in, or entering business to assess the opportunities, limitations and major issues surrounding modern business information systems and to appreciate the way that information systems can aid the realization of business objectives. This book provides students with: good technical coverage, accessible coverage for both business students and computing students, interesting case studies, including a running case throughout the systems development chapters, showing rea...

79,99

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Business of Sport Management / 2nd edition

2013 || Paperback || John Beech || Pearson

Over the first decade of the 21st century the scale and importance of the commercial sport industry has increased dramatically and rapidly. This timely second edition of the ground-breaking text The Business of Sport Management has been comprehensively revised, updated and significantly expanded in scope to meet the needs of today's sports management students, and equip future managers with the tools they need to succeed. Elegantly blending theory with practice, the text looks first at the di...

87,95

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Introduction to Data Mining / 2nd edition

Global Edition

2019 || Paperback || Pang-Ning Tan e.a. || Pearson

Introduction to Data Mining presents fundamental concepts and algorithms for those learning data mining for the first time. Each concept is explored thoroughly and supported with numerous examples. The text requires only a modest background in mathematics.

Each major topic is organized into two chapters, beginning with basic concepts that provide necessary background for understanding each data mining technique, followed by more advanced concepts and algorithms.

88,95

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Effective Organisational Communication, 4th Edition

Perspectives, principles and practices

2012 || Paperback || Richard Blundel e.a. || Pearson

Effective Organisational Communication gives students from all backgrounds the tools to communicate both within and between organisations of all kinds. Its two-part structure enables readers to explore important theoretical perspectives and key communication challenges, while also helping them to develop their own communication skills - such as listening, writing and speaking - in order to achieve specific aims and to engage with different audiences. This combination makes it the perfect reso...

69,95

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Introduction to Materials Science for Engineers, Global Edition

2015 || Paperback || James Shackelford || Pearson

For a first course in Materials Sciences and Engineering taught in the departments of materials science, mechanical, civil and general engineering Introduction to Materials Science for Engineers provides balanced, current treatment of the full spectrum of engineering materials, covering all the physical properties, applications and relevant properties associated with engineering materials. It explores all of the major categories of materials while also offering detailed examinations of a wide...

36,95

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Programming in Go

|| Mark Summerfield || Pearson

Your Hands-On Guide to Go, the Revolutionary New Language Designed for Concurrency, Multicore Hardware, and Programmer Convenience Today's most exciting new programming language, Go, is designed from the ground up to help you easily leverage all the power of today's multicore hardware. With this guide, pioneering Go programmer Mark Summerfield shows how to write code that takes full advantage of Go's breakthrough features and idioms. Both a tutorial and a language reference, Programming in Go...

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Seductive Interaction Design (e-book)

Creating Playful, Fun, and Effective User Experiences, Portable Document

|| E-book via Bookshelf || Stephen P. Anderson || Pearson

What happens when you"ve built a great website or app, but no one seems to care? How do you get people to stick around long enough to see how your service might be of value? In Seductive Interaction Design, speaker and author Stephen P. Anderson takes a fresh approach to designing sites and interactions based on the stages of seduction. This beautifully designed book examines what motivates people to act.

Topics include:

AESTHETICS, BEAUTY, AND BEHAVIOR: Why do striking visuals grab our atten...

204,95

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Structured Computer Organization

2012 || Hardback || Andrew Tanenbaum e.a. || Pearson

Structured Computer Organization, specifically written for undergraduate students, is a best-selling guide that provides an accessible introduction to computer hardware and architecture. This text will also serve as a useful resource for all computer professionals and engineers who need an overview or introduction to computer architecture. This book takes a modern structured, layered approach to understanding computer systems.

It's highly accessible - and it's been thoroughly updated to refle...

67,95

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Introductory Mathematical Analysis / 14th edition

for Business, Economics, and the Life and Social Sciences

2018 || Hardcover || Ernest Haeussler e.a. || Pearson

NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, and registrations are not transferable. To register for and use Pearson's MyLab & Mastering products, you may also need a Course ID, which your instructor will provide.

Haeussler, Paul, and Wood establish a strong algebraic foundation that sets this text apart from other applied mathematics texts, paving the way for students ...

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Pearson (905)

Innovation Management : Context, strategies, systems and processes

Business Information Systems / 6th Edition

Business of Sport Management / 2nd edition

Introduction to Data Mining / 2nd edition

Effective Organisational Communication, 4th Edition

Introduction to Materials Science for Engineers, Global Edition

Programming in Go

Seductive Interaction Design (e-book)

Structured Computer Organization

Introductory Mathematical Analysis / 14th edition

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