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Pearson (768)

69,95
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Human Biology: Concepts and Current Issues / 8th Global Edition

2016 || Paperback || Michael Johnson || Pearson

For courses in human biology Explore Human Biology in Relation to Current Issues, in the Text and Online. Through his teaching, his textbook, and his online blog, award-winning teacher Michael D. Johnson sparks interest in human biology by connecting basic biology to real-world issues that are relevant to students' lives.

Using a storytelling approach and extensive online support, Human Biology: Concepts and Current Issues Eighth Edition not only demystifies how the human body works but also ...

43,59
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The Business Environment (e-book)

A Global Perspective

2022 || E-book via Bookshelf || Ian Worthington e.a. || Pearson

In an uncertain economic environment with fast-paced changing cultures and contexts, today’s organizations can seem a tricky and complex world to understand. The Business Environment – A Global Perspective endows students with a toolset for identifying, analysing and planning for external (PESTLE) and internal factors in business strategy. This book is about all of us and the world we and businesses live in, because organizations do not exist in a vacuum.

Now in its eighth editi...

71,06
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Probability and Statistics for Engineers / 9th edition

2017 || Paperback || Richard Johnson e.a. || Pearson || ook als eBook

For an introductory, one or two semester, or sophomore-junior level course in Probability and Statistics or Applied Statistics for engineering, physical science, and mathematics students. An Applications-Focused Introduction to Probability and Statistics Miller & Freund's Probability and Statistics for Engineers is rich in exercises and examples, and explores both elementary probability and basic statistics, with an emphasis on engineering and science applications. Much of the data has been c...

74,95
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Mechanics of Materials

SI Edition + Mastering Engineering with Pearson eText

2018 || Paperback || Russell Hibbeler || Pearson

For undergraduate Mechanics of Materials courses in Mechanical, Civil, and Aerospace Engineering departments. Thorough coverage, a highly visual presentation, and increased problem solving from an author you trust. Mechanics of Materials clearly and thoroughly presents the theory and supports the application of essential mechanics of materials principles.

Professor Hibbeler's concise writing style, countless examples, and stunning four-color photorealistic art program - all shaped by the comm...

52,31
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Management Control Systems (e-book)

Performance Measurement, Evaluation And Incentives

2020 || E-book via Bookshelf || Kenneth Merchant e.a. || Pearson

As the market-leading text for Management Control and performance measurement, this book will give you a thorough understanding of core concepts and key topics. Including a wide range of international case studies and real life examples means this is the ideal guide for understanding complex topics and bringing this subject to life.

79,99
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Selling and Sales Management / 11th Edition

2019 || Paperback || David Jobber e.a. || Pearson || ook als eBook

Over the past quarter of a century, Selling and Sales Management has proved itself to be the definitive text in this exciting and fast-paced subject area. This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. It also contains the results from cutting-edge research that differentiates it from most of its competitors.

The book continues to place emphasis on global aspects of ...

60,25
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Business Information Systems / 6th edition

Technology, Development and Management for the Modern Business

2018 || Paperback || Paul Bocij e.a. || Pearson

In order to run a successful business, today's manager needs to combine business skills with an understanding of information systems and the opportunities and benefits that they bring to an organisation. Starting from basic concepts, this book provides a comprehensive and accessible guide to:understanding the technology of business information systems; choosing the right information system for an organisation; developing and managing an efficient business information system; employing informa...

69,95
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Marketing Management / 4th European Edition

European Edition

2019 || Hardcover || Kevin Keller e.a. || Pearson

The classic Marketing Management is an undisputed global best-seller - an encyclopedia of marketing considered by many as the authoritative book on the subject. This fourth European edition keeps the accessibility, theoretical rigour and managerial relevance - the heart of the book - and adds: * A structure designed specifically to fit the way the course is taught in Europe. * Fresh European examples which make students feel at home.

* The inclusion of the work of prominent European academics...

79,95
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Mechatronics / 7th edition

Electronic Control Systems in Mechanical and Electrical Engineering

2018 || Paperback || W. Bolton || Pearson

An essential reading for students requiring an introduction to this exciting area at undergraduate and higher diploma level. Mechatronics: Electronic Control Systems in Mechanical and Electrical Engineering, 7th edition by William Bolton is the ideal learning tool to support you develop your skills in mechanical engineering, electronics and computing, and successfully design mechatronics systems. The integration of electronic engineering, mechanical engineering, control and computer engineeri...

67,57
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Global Marketing Enhanced (e-book)

2022 || E-book via Bookshelf || Svend Hollensen || Pearson

Learn and develop skills involving strategic global marketing decision-making Global Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more c...