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Pearson (24)
Global Marketing Management / 8th International Edition
2013 || Paperback || Warren J. Keegan e.a. || Pearson
For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases.
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Statistics for Business & Economics / 14th Global Edition
2021 || Paperback || James McClave e.a. || Pearson
Statistics for Business and Economics introduces statistics in the context of contemporary business. Emphasising statistical literacy in thinking, the text applies its concepts with real data and uses technology to develop a deeper conceptual understanding. Examples, activities, and case studies foster active learning in the classroom while emphasising intuitive concepts of probability and teaching students to make informed business decisions.
The 14th Edition continues to highlight the impor...
Critical Thinking / 3rd edition
Tools for Taking Charge of Your Learning and Your Life: Pearson New International Edition
2013 || Paperback || Richard Paul e.a. || Pearson
For Student Success and Career Development, or Critical Thinking courses. Written by two of the leading experts in the field, this book's approach to critical thinking is as a process for taking charge of and responsibility for one's thinking. Based in theory developed over the last 30 years, it focuses on an integrated, comprehensive concept of critical thinking that is both substantive and practical; it fosters the development of basic intellectual skills students need to think through cont...
IBO Financial Management & Currency Risk / custom Avans
|| Paperback || Jan Peters || Pearson
Dit is een maatwerkproduct t.b.v. Avans
Brilliant Workplace Skills for Students & Graduates
How to Hit the Ground Running from Your First Day on the Job
2011 || Paperback || Bill Kirton || Pearson
This title is split into three parts. The first part deals with the basics of meeting and greeting communications, the second looks at problem solving and verbal communications. Finally part three deals with team work, and managing your boss, your customers and yourself.
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International Business Law: International Edition
International Edition
2012 || Paperback || Ray August e.a. || Pearson || ook als eBook
For upper-level undergraduate and MBA students enrolled in an international business law course. August emphasizes the diversity and similarity of how firms are currently regulated and governed around the world.
Business Intelligence, Analytics, and Data Science / 4th Global edition
A Managerial Perspective
2017 || Paperback || Ramesh Sharda || Pearson
For courses on Business Intelligence or Decision Support Systems. A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business Intelligence provides students with a solid foundation of BI that is reinforced with hands-on practice.
Human Resource Management / 11th edition
2021 || Paperback || Derek Torrington e.a. || Pearson || ook als eBook
Human Resource Management, 11th Edition, by Torrington, Hall, Taylor and Atkinson is praised for its comprehensive scope of topics, coverage of important HRM issues and succinctness. It is a great introduction to human resources for students pursuing undergraduate business and management courses, as well as those on CIPD accredited courses. Human resource management helps those aspiring to or working in HR or management roles.
The eleventh edition has been thoroughly updated with the economic...
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The Pyramid Principle / 3rd edition
Logic in Writing and Thinking
2022 || Paperback || Barbara Minto || Pearson
GET THE MAXIMUM IMPACT WITH THE MINIMUM EFFORT. The Pyramid Principle is the international best-seller on how to think creatively, reason lucidly and produce crisp, clear, compelling business writing. Join the tens of thousands of people worldwide who have benefited from Barbara Minto's technique, to present your thinking so clearly that the ideas jump off the page and into the mind of the reader. Can your writing do without it?
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Principles of Managerial Finance with MyFinanceLab eText / 16th Edition
2021 || Paperback || Chad Zutter e.a. || Pearson
For introductory courses in managerial finance. Using financial concepts to solve real-world problems with a proven teaching and learning framework The Teaching and Learning System - a hallmark feature of Principles of Managerial Finance - weaves pedagogy into concepts and practice, giving students a roadmap to follow through the text and supplementary tools. The 16th Edition concentrates on the material students need to know in order to make effective financial decisions in an increasingly c...