In the newly revised Fourth Edition of Flawless Consulting: A Guide to Getting Your Expertise Used, prolific author and renowned consultant Peter Block delivers the latest version of his bestselling book. He offers an intuitive and insightful distillation of research and over fifty years of firsthand experience, walking you through the skills, tools, and behaviors you'll need to employ to find success in the wide world of consulting. The book is a deep and contemporary discussion of what you ...

Rediscover the fundamentals of marketing from the best in the business

In Marketing 5.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world.

In a new age when marketers are struggling with the digital transformation of business and the changing behavior of customers, this book provides marketers with a way to integrate technological and business model evolution with the...

This comprehensive, clinically-grounded textbook, now in its fourth edition, supports orthoptists and ophthalmologists in decision-making through the patient care process, from presentation to discharge. Written by authors with extensive experience in teaching and research, Diagnosis and Management of Ocular Motility Disorders offers a clear and practical overview of assessment and management principles and further explores the clinical features of specific disorders, from amblyopia and infan...

Ein Buch der besonderen Art - man kann darin blättern oder nach dem Prinzip der Flaschenpost verfahren: lesen, was man zufällig findet. Letzten Endes ist es ein Buch für alle Lebensalter und somit für jede Zeit.

Natürlich brauchen Kinder, bevor sie sich mit Gedichten befassen, die Vorliebe der Erwachsenen. Dafür sind Sammlungen, Anthologien jeder Art gut. Je größer der Überblick, umso besser. Hans-Joachim Gelberg hat mit seinen bekannten Sammlungen immer wieder neue Vorschläge gemac...

Wat is onderscheidend aan de forensische psychiatrie?

Dit eerste Leerboek forensische psychiatrie is tot stand gekomen vanuit de vraag wat onderscheidend is aan de forensische psychiatrie. Het gaat daarbij in elk geval om een viertal aspecten, die elkaar niet uitsluiten, sterker nog: die elkaar in belangrijke mate kunnen overlappen.

Omdat forensisch psychiaters en andere zorgverleners zich bewegen op de grens van psychiatrie en recht, is kennis van het straf(proces)recht en de (praktische) wi...

Een nuttig naslagwerk voor juristen, beleidsmakers en studenten die geïnteresseerd zijn in de, actuele, maatschappelijke betekenis van het recht beschreven door een aantal gerenommeerde rechtssociologen.

Dit boek behandelt de grondslagen voor het berekenen en toetsen van staalconstructies voor gebouwen volgens NEN-EN 1990 (Eurocode 0), NEN-EN 1991 (Eurocode 1) en NEN-EN 1993 (Eurocode 3) met de bijbehorende Nationale Bijlagen.

• Hoofdstuk 1 behandelt de theorie en achtergronden van NEN-EN 1990 voor wat betreft constructieve veiligheid, betrouwbaarheid en rekenwaarden van de weerstand en de belasting.

• Hoofdstuk 2 gaat over belastingen en vervormingen die zijn omschreven in NEN-EN 1991 en de ...

Updated for the post-COVID economy! The proven low-risk, cost-effective way to launch a successful business Today's markets are getting more and more dynamic, and customers are increasingly fickle. Meanwhile the COVID-driven economic crash has made mitigating financial risk more important than ever. From one of today's leading experts in content marketing, Content Inc.

is the go-to guide to building a solid small-business by establishing a loyal audience before you sell any products or servic...

Superconnectors are a new category of tradespeople born out of the social media era. They are highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. They don't just meet people for business-card collection's sake; they understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual v...

Time is limited. Attention is scarce. Are you engaging your customers?Apple Stores, Disney, LEGO, Starbucks.

Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral?Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality. This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel ...