This volume helps readers understand the intuitive logic behind logistic regression through nontechnical language and simple examples.

How can manufacturers of capital goods succeed in service business development? What are the potential network approaches for manufacturing companies planning on extending their service business? Over the last decade, the business environment of capital goods manufacturers has changed dramatically. Few capital goods manufacturers are able to outrun the competition with pure product-related technologies and innovation alone. For this reason they have added services to products as a way of resp...

The third edition of Investigating Culture: An Experiential Introduction to Anthropology, the highly praised innovative approach to introducing aspects of cultural anthropology to students, features a series of revisions, updates, and new material. * Offers a refreshing alternative to introductory anthropology texts by challenging students to think in new ways and apply cultural learnings to their own lives * Chapters explore key anthropological concepts of human culture including: language, ...

This is not simply a book about 'internet studies'.

It is a book that considers many wider forms of digital culture, including mobile technologies, surveillance, algorithms, ambient intelligence, gaming, big data and technological bodies (to name a few) in order to explore how digital technology - in a broad sense - is used within the wider contexts of our everyday lives.

"The first edition of Understanding Digital Culture set a new benchmark as the most comprehensive, scholarly and accessibl...

Age at Work explores the myriad ways in which 'age' is at 'work' across society, organizations and workplaces, with special focus on organizations, their boundaries, and marginalizing processes around age and ageism in and across these spaces.

With a calming, reassuring tone, Nicholas Walliman gives students the ability and confidence to plan, design, and prepare for a research project.

Focusing on power and politics, this third edition combines a practical and theoretical guide to the politics of organizational change and innovation.

The first three editions of this bestselling book have established A Social History of the Media as a classic, providing a masterful overview of communication media and of the social and cultural contexts within which they emerged and evolved over time. This fourth edition has been revised and updated throughout to reflect the latest developments in the field. Additionally, an expanded introduction explores the wide range of secondary literature and theory that inform the study of media histo...

Media and Communication traces the historical development of media and communication studies in the 20th century, forming an invaluable resource for students across the discipline as well as cultural studies and sociology.