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Resultaten (778)
Qualitative Research Methods for the Social Sciences / 9th Global edition
2017 || Howard Lune e.a. || Pearson
For courses in Research Methods in Political Science and Sociology, and in Qualitative Research Methods Raising questions, rather than giving answers Qualitative Research Methods for the Social Sciences is written with the recognition that different researchers in different fields each bring their own needs and intentions to the process. Authors Howard Lune and Bruce Berg aim to guide the reader through the process of research planning, carrying out one’s projects, and making sense of the r...
Where to Play
3 steps for discovering your most valuable market opportunities
2017 || Paperback || Marc Gruber e.a. || Pearson
Choosing the right market for your innovation is the first, and trickiest, question for innovators. Research has shown that all too often entrepreneurs don't spend enough time researching the first stage - instead they jump at the first opportunity that looks good, and fail to properly evaluate other opportunities. These common mistakes means that you often choose the wrong market and pursue too many opportunities at once.
Innovation Management and New Product Development (e-book)
2020 || E-book via Bookshelf || Paul Trott || Pearson
Explore key concepts of managing innovation and engage with latest developments in the field Innovation Management and New Product Development, 7th Edition, by Trott is an established textbook on innovation management, management of technology, new product development and entrepreneurship. It provides an evidence-based approach to managing innovation in a wide range of contexts, including manufacturing, services, small to large organisations and the private and public sectors. The book kee...
Thomas' Calculus in SI Units / 14th edition
2020 || Paperback || Joel Hass e.a. || Pearson
For three-semester or four-quarter courses in Calculus for students majoring in mathematics, engineering, or science Clarity and precisionThomas' Calculus helps students reach the level of mathematical proficiency and maturity you require, but with support for students who need it through its balance of clear and intuitive explanations, current applications, and generalized concepts. In the 14th SI Edition, new co-author Christopher Heil (Georgia Institute of Technology) partners with author ...
Business and Management Consulting / 6th edition
Delivering an effective project
2020 || Paperback || Louise Wickham e.a. || Pearson || ook als eBook
Gain consulting insights into business decision-making in today's environmentBusiness and Management Consulting, 6th Edition, by Wickham and Wilcock, first published as Management Consulting over 20 years ago to guide students through the consultancy process. This edition, renamed Business and Management Consulting, reflects the way in which the consulting world has changed over the past two decades - new digital technologies have made information more accessible and changed the way businesse...
Introduction to Health Psychology / 5th edition
2021 || Paperback || Val Morrison e.a. || Pearson || ook als eBook
Introduction to Health Psychology, fifth edition, is a comprehensive guide on the subject, linking theory to real-world examples.
With its popular structure, increased use of case studies, and learning tools, it is a must-have edition guaranteed to keep your students engaged.
• The edition retains its popular structure of the three multi-chaptered sections, 'Being and Staying Healthy', 'Becoming Ill', and 'Being Ill', essentially helping you maintain your teaching structure.
• A final sec...
Concepts of Genetics, 12th Global Edition
2021 || Paperback || William Klug e.a. || Pearson
For all introductory genetics courses. Teach students core genetics concepts and applicationsConcepts of Genetics emphasizes the fundamental ideas of genetics, while exploring modern techniques and applications of genetic analysis. This best-selling text continues to provide understandable explanations of complex, analytical topics and recognizes the importance of teaching students how to become effective problem solvers.
The 12th Edition has been extensively updated to provide comprehensive ...
Work Psychology (e-book)
Understanding Human Behaviour in the Workplace
2022 || E-book via Bookshelf || John Arnold e.a. || Pearson
For undergraduate students in business, management and psychology, as well as those studying for professional qualifications. Gain a clear and authoritative introduction to human behaviour in the workplace Work Psychology: Understanding Human Behaviour in the Workplace, 7th edition, by Arnold, Coyne, Randall and Pattterson is an accessible and fascinating examination of human behaviour in today's workplace, written by authors who are all experts in their fields. Substantially updated with ...
Principles of Marketing, European Edition (e-book)
2019 || E-book via Bookshelf || Phil T. Kotler e.a. || Pearson
Create market value through innovative customer connections and engagement Principles of Marketing, 8th European Edition, by Kotler et al. admirably covers a wide range of theoretical concepts and practical issues and accurately reflects the fast-moving pace of marketing in the modern world - examining traditional aspects of marketing and blending them with modern and future concepts. The authors of this European Edition present fundamental marketing information within an innovative custom...
Java How To Program, Late Objects, Global Edition (e-book)
2021 || E-book via Bookshelf || Harvey Deitel e.a. || Pearson
Unparalleled breadth and depth of object-oriented programming conceptsThe Deitels' groundbreaking How to Program series offers unparalleled breadth and depth of programming fundamentals, object-oriented programming concepts and intermediate-level topics for further study. Java How to Program, Late Objects, 11th Edition, presents leading-edge computing technologies using the Deitel signature live-code approach, which demonstrates concepts in hundreds of complete working programs. The 11th E...
