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Resultaten (811)
Introduction to Hospitality / 9th edition
|| John Walker || Pearson
Introduction to Hospitality is a lively, comprehensive survey of hospitality, the world's largest industry, designed for tomorrow's leaders. You'll explore the vibrant inner workings of each hospitality segment, including lodging, restaurants, tourism, recreation, attractions, clubs and managerial areas.
A core goal of this text is to help you advance your hospitality career. In that spirit, Author John Walker offers you lively material and interesting features to facilitate the learning proc...
Relax, it's Only Uncertainty
2001 || Paperback || Philip Hodgson e.a. || Pearson
Business Information Systems / 6th Edition
Analysis, Design and Practice
2008 || Paperback || Graham Curtis e.a. || Pearson
This book aims to equip those in, or entering business to assess the opportunities, limitations and major issues surrounding modern business information systems and to appreciate the way that information systems can aid the realization of business objectives. This book provides students with: good technical coverage, accessible coverage for both business students and computing students, interesting case studies, including a running case throughout the systems development chapters, showing rea...
Business of Sport Management / 2nd edition
2013 || Paperback || John Beech || Pearson
Over the first decade of the 21st century the scale and importance of the commercial sport industry has increased dramatically and rapidly. This timely second edition of the ground-breaking text The Business of Sport Management has been comprehensively revised, updated and significantly expanded in scope to meet the needs of today's sports management students, and equip future managers with the tools they need to succeed. Elegantly blending theory with practice, the text looks first at the di...
Introduction to Data Mining / 2nd edition
Global Edition
2019 || Paperback || Pang-Ning Tan e.a. || Pearson
Introduction to Data Mining presents fundamental concepts and algorithms for those learning data mining for the first time. Each concept is explored thoroughly and supported with numerous examples. The text requires only a modest background in mathematics.
Each major topic is organized into two chapters, beginning with basic concepts that provide necessary background for understanding each data mining technique, followed by more advanced concepts and algorithms.
Effective Organisational Communication, 4th Edition
Perspectives, principles and practices
2012 || Paperback || Richard Blundel e.a. || Pearson
Effective Organisational Communication gives students from all backgrounds the tools to communicate both within and between organisations of all kinds. Its two-part structure enables readers to explore important theoretical perspectives and key communication challenges, while also helping them to develop their own communication skills - such as listening, writing and speaking - in order to achieve specific aims and to engage with different audiences. This combination makes it the perfect reso...
Introduction to Materials Science for Engineers, Global Edition
2015 || Paperback || James Shackelford || Pearson
For a first course in Materials Sciences and Engineering taught in the departments of materials science, mechanical, civil and general engineering Introduction to Materials Science for Engineers provides balanced, current treatment of the full spectrum of engineering materials, covering all the physical properties, applications and relevant properties associated with engineering materials. It explores all of the major categories of materials while also offering detailed examinations of a wide...
Large-Scale C++ Volume I
Process and Architecture
2020 || John Lakos || Pearson
Designing scalable software in C++ requires more than just a sound understanding of logical design. Senior developers, architects, and project leaders need a grasp of high-level physical design concepts that even many software experts have never explored. In Large-Scale C++ Volume I: Process and Architecture, John Lakos takes a practitioner's view of modern large-scale software development, helping experienced professionals apply architectural-level physical design concepts in their everyday ...
Seductive Interaction Design (e-book)
Creating Playful, Fun, and Effective User Experiences, Portable Document
|| E-book via Bookshelf || Stephen P. Anderson || Pearson
What happens when you"ve built a great website or app, but no one seems to care? How do you get people to stick around long enough to see how your service might be of value? In Seductive Interaction Design, speaker and author Stephen P. Anderson takes a fresh approach to designing sites and interactions based on the stages of seduction. This beautifully designed book examines what motivates people to act.
Topics include:
AESTHETICS, BEAUTY, AND BEHAVIOR: Why do striking visuals grab our atten...
morgen verzonden
Introductory Mathematical Analysis / 14th edition
for Business, Economics, and the Life and Social Sciences
2018 || Hardcover || Ernest Haeussler e.a. || Pearson
NOTE: Before purchasing, check with your instructor to ensure you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, and registrations are not transferable. To register for and use Pearson's MyLab & Mastering products, you may also need a Course ID, which your instructor will provide.
Haeussler, Paul, and Wood establish a strong algebraic foundation that sets this text apart from other applied mathematics texts, paving the way for students ...