Newborn brands are like babies, you can be very proud of it and feel great love for it. They can also take up all your time and give you sleepless nights. This doesn’t matter, if they grow up to be big (and strong), it was all worth it. To prepare children for the big world, you have to help them develop their personalities, let them get the best out of their DNA.

The same goes for a newborn brand, successfully nurturing a project is an all-encompassing process. There’s a lot that comes w...

As the second book in the ‘this human’ series, Design Character explores the values, ethics, and motivations behind every designer. It helps the reader navigate their inner world and create an authentic practice that is deeply informed by who they are at their core.

Perfect for a designer, or anyone keen to understand how values inform their actions, this book is for those wanting to have more impact with their work and accelerate mastery in their practice.

We have entered an era that a...

The book consists of three parts. The first is about finding your true north and pinpointing the problem that needs to be solved. Part two is about getting everyone to act. And in part three, you’ll learn how to transform yourself and your organisation.

The book’s authors each have over +20 years of experience working for technology giants and industry pioneers, HP and Microsoft. As a result, the authors know firsthand the pains of working in organisations that are constantly transformin...

When times are particularly difficult, and you are likely to slip into despair, some of the greatest pop songs can provide true comfort to make it through the pain. The problem with advice in general is that we often don't take it. The great thing about advice songs is that you can kick back and listen to someone else coach you through a tough situation while rocking out at the same time. This wonderful book lists 250 of the best pop songs for those times that solid life advices are needed. T...

This is an action-oriented book for managers and entrepreneurs searching ways to tackle issues they face in terms of developing and delivering services.

The book focuses on service organizations, but has a broad interpretation of

what services are. Directed to the business world and combines inspirational text that is full of examples, with the features of a useful handbook of practical methods with associated templates.

The central argument is that managers and entrepreneurs designing servic...

Where can a hospital apply principles from the airline sector?

How can a car manufacturer use tools from the video game industry?

What can an event organiser learn from the railways?

Cross-industry innovation is a clever way to jump-start your innovation efforts by drawing analogies and transferring approaches between contexts, beyond the borders of your own industry, sector, area or domain.

Not invented here refers to the phenomenon of people blocking out ideas from the outside, it also indicate...

Revised edition: 20 additional methods and a new chapter to introduce humanity-centred design

This handbook documents 80 methods used in design innovation projects leading to the design of new products or services. It is the first publication to bring together methods, tools and case studies that involve multiple disciplines and perspectives – from product and service design to interaction and user experience design. In this revised edition, the authors look beyond the human-centred design ...

Is there anything more entertaining, inspiring and instructive than observing art? Yes, it is watching the people interacting with this art. This book may forever change your approach to art as it urges you to always consider both the work and the response. Because ultimately artists create, but we – the audience – complete the picture.

'A Spectator is an Artist Too' is a visual essay about human behaviour around art: what happens when we are confronted with something immensely beautiful,...

Whether you’re a manager or creatives, a colleague of creatives, or simply creative yourself, chances are you recognise some of your colleagues or team members in this. If so, The Characters of Creativity is your go-to guide. The book offers specific strategies and techniques for releasing creativity.

A practical guide to the complex world of creativity.

Turn strategy into creativity and find out what management tools work for creatives.

Learn how to create a professional environment that s...

While the creative struggle may be inevitable, it doesn’t have to feel impossible. The book is organised into three parts: Exploring Your Creative Context, Designing Your Creative Practice, and Maintaining Your Creative Momentum. You will discover your imaginator type, become a superhero(ine) and define what creativity means to you.

The book walks you through practical and inspiring methods to make space and time for making so you will never again have an excuse to procrastinate. In additi...