Resultaten (22)

72,95
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Research Methods for Business Students / 9th edition

2023 || Paperback || Mark Saunders e.a. || Pearson || ook als eBook

Ranked as the most highly cited text in Business, Marketing, Accounting & Economics according to the Financial Times! The market-leading textbook that offers clear, robust and pragmatic guidance on your dissertation or research project. With over 500,000 copies sold, Research Methods for Business Students by Saunders, Lewis, and Thornhill is the definitive textbook for Business, Marketing, and Management students conducting a research-led project or dissertation. This fully revised 9th editio...

86,95
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IB Custom year 1 semester 2

2021 || Paperback || Compiled by teacher || Pearson

Your lecturer has created this personalised pack to support your studies. It contains Pearson content from our world-renowned authors, and often industry leading case studies and articles. But, it's just the bits your lecturer knows you need - nothing extra! They may also have included their own, bespoke learning materials specific to your course.

Peason works closely with you university and your lecturers and we are committed to helping you learn.

52,95
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Custom International Business – Year 2 Business Core

2021 || Paperback || Pearson

This is a special edition compiled for the Rotterdam University of Applied Sciences.

85,95
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Operations Management 10th edition + MyOperationsExperience

2022 || Paperback || Nigel Slack || Pearson

74,95
Levertijd: 24 werkdagen
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Global Marketing / 8th Edition

2020 || Paperback || Svend Hollensen || Pearson || ook als eBook

Learn and develop skills involving strategic global marketing decision-making Global Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more cent...

79,99
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Selling and Sales Management / 11th Edition

2019 || Paperback || David Jobber e.a. || Pearson || ook als eBook

Over the past quarter of a century, Selling and Sales Management has proved itself to be the definitive text in this exciting and fast-paced subject area. This new edition comes fully updated with new case studies, using working businesses to connect sales theory to the practical implications of selling in a modern environment. It also contains the results from cutting-edge research that differentiates it from most of its competitors.

The book continues to place emphasis on global aspects of ...

85,95
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Fundamentals of Corporate Finance / 5th Global Edition

2022 || Paperback || Jonathan Berk e.a. || Pearson || ook als eBook

For undergraduate courses in corporate finance or financial management. Help students practice and connect to real-world financial decisionsFundamentals of Corporate Finance offers a practical introduction to modern-day core principles, arming students with a problem-solving methodology, real-life financial management practices, and an overarching valuation framework that they can apply in their future careers. Updated with new data, examples, and exercises, the 5th Edition gives students the...

72,95
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Economics / 11th edition

2022 || Paperback || John Sloman e.a. || Pearson || ook als eBook

If you are taking a course on the Principles of Economics, then this book is the ideal introduction to the exciting world of economic theory and data analysis. Economics, 11th edition by Sloman, Garratt, and Guest, is the ultimate guide to the fascinating subject of Economics. The book is essential for the students who want to get a solid understanding of the key concepts in economic theory and practice.

With content that is accessible and easy to follow, this latest version will allow you to...

90,95
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Principles of Marketing / 19th Global Edition

2023 || Paperback || Philip Kotler e.a. || Pearson

Master the key marketing challenges and see how you can develop meaningful connections with your customers. Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of consumers in today's fast-changing, increasingly digital and social marketplace. Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of marketing within an innovative customer-val...

80,95
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Global Marketing Management / 8th International Edition

2013 || Paperback || Warren J. Keegan e.a. || Pearson

For courses in International Marketing and Global Marketing. This is the leading MBA text in international marketing-with comprehensive cases.