06 47 6867 72
Zoekfilters
› Harvard Business Revie... (56)
› Marleen Verkerk (10)
› Philip Kotler (8)
» Toon alle opties (250)
› Gary Armstrong (7)
› Duncan Angwin (6)
› Patrick Regner (6)
› Richard Templar (6)
› Richard Whittington (6)
› Alistair Brandon-Jones (5)
› Bloomsbury Publishing (5)
› Daniel Goleman (5)
› Jonathan Berk (5)
› Kevin Keller (5)
› Nigel Slack (5)
› Peter DeMarzo (5)
› Barry Render (4)
› Chuck Munson (4)
› Colin Barrow (4)
› Courtland Bovee (4)
› Fiona Ellis-Chadwick (4)
› Heidi Grant (4)
› Jay Heizer (4)
› John Thill (4)
› Nicola Burgess (4)
› Paul Krugman (4)
› Peter Atrill (4)
› Simon Sinek (4)
› Adam Grant (3)
› Alexander Osterwalder (3)
› Amy Gallo (3)
› Antonio Nieto-Rodrigue... (3)
› Betsey Stevenson (3)
› Bloomsbury Publishing ... (3)
› Carmine Gallo (3)
› Daniel H. Pink (3)
› Dave Chaffey (3)
› David Anderson (3)
› Gerry Johnson (3)
› Heidi K. Gardner (3)
› Herminia Ibarra (3)
› James Rickards (3)
› Jeffrey Cornwall (3)
› Jo Owen (3)
› John Bratton (3)
› John P. Kotter (3)
› Justin Wolfers (3)
› Madhav Rajan (3)
› Mats Alvesson (3)
› Michael Solomon (3)
› Norman Scarborough (3)
› Pawan Budhwar (3)
› Rajneesh Narula (3)
› Ricky Griffin (3)
› Robin Wells (3)
› Scott Smart (3)
› Srikant Datar (3)
› Stefan Sveningsson (3)
› Stephen Taylor (3)
› Stewart R Clegg (3)
› Svend Hollensen (3)
› Thomas Erikson (3)
› Thomas Piketty (3)
› Timothy Judge (3)
› Warren J. Keegan (3)
› Adam Tooze (2)
› Adrian Wilkinson (2)
› Alan Harrison (2)
› Alan M. Rugman (2)
› Alan Melville (2)
› Alex Cobham (2)
› Alvin Burns (2)
› Amy C. Edmondson (2)
› Amy Jen Su (2)
› Andrew McAfee (2)
› Ann Davis (2)
› Ann Gatewood (2)
› Ann Veeck (2)
› Annmarie Hanlon (2)
› Arthur Keown (2)
› Ashlee Vance (2)
› Atossa Araxia Abrahami... (2)
› Avinash K. Dixit (2)
› Ben Mezrich (2)
› Betty Thorne (2)
› Bill Burnett (2)
› Bill George (2)
› Brenda Mattison (2)
› Brene Brown (2)
› Brian Farrington (2)
› Bruce Patton (2)
› Carol Atkinson (2)
› Catherine Wang (2)
› Cecil Bozarth (2)
› Chad J. Zutter (2)
› Charles Duhigg (2)
› Charles Horngren (2)
› Chris Britton (2)
› Chris Hirst (2)
› Christoph Schneider (2)
› Christopher M. Dent (2)
› Christopher Nobes (2)
› Christopher P. Neck (2)
› Ciaran Walsh (2)
› Daniel Sullivan (2)
› Daniel Susskind (2)
› Darius Foroux (2)
› David Alexander (2)
› David Allen (2)
› David Besanko (2)
› David Boddy (2)
› David Buchanan (2)
› David Grigoryan (2)
› David Hillier (2)
› David Jobber (2)
› David Kroenke (2)
› David Levine (2)
› David Stephan (2)
› Deborah Tannen (2)
› Derek Torrington (2)
› Don Getz (2)
› Douglas Stone (2)
› Ed Thompson (2)
› Ed Weenk (2)
› Eddie McLaney (2)
› Elaine Cox (2)
› Elnora Stuart (2)
› Emma L. Murray (2)
› Erik Peek (2)
› Erin Meyer (2)
› Fiona Patterson (2)
› Gallup (2)
› Gareth Jones (2)
› Gary Dessler (2)
› Gary Rees (2)
› Greg Marshall (2)
› Gwynne Richards (2)
› H. Fogler (2)
› Ha-Joon Chang (2)
› Heather Skipworth (2)
› Henry Mintzberg (2)
› Iain Coyne (2)
› Ian Worthington (2)
› James Abdey (2)
› James Aitken (2)
› Jane Laudon (2)
› Jarrad Harford (2)
› Jasmin Mahadevan (2)
› Jeanne Liedtka (2)
› Jeffrey Pinto (2)
› Jeremy Wilcock (2)
› Joan C. Williams (2)
› Joe Miemczyk (2)
› Joe Tidd (2)
› John Arnold (2)
› John Daniels (2)
› John Hull (2)
› John Martin (2)
› John R. Bessant (2)
› Jonathan Crawshaw (2)
› Jordan Belfort (2)
› Joseph E. Stiglitz (2)
› Joseph Lampel (2)
› Joseph Valacich (2)
› Karel Jan Alsem (2)
› Kathryn Szabat (2)
› Kenneth Laudon (2)
› Kenneth Lysons (2)
› Kevin Duncan (2)
› Kim Scott (2)
› Krishna Palepu (2)
› Larry Leifer (2)
› Laura Hall (2)
› Laurie Mullins (2)
› Lee Radebaugh (2)
› Lloyd Clive (2)
› Louise Hudson (2)
› Louise Wickham (2)
› Lucy Kung (2)
› Lynda Gratton (2)
› Maggie Geuens (2)
› Mairead Brady (2)
› Malcolm Goodman (2)
› Marc G. Baaij (2)
› Marcus Buckingham (2)
› Margaret Ray (2)
› Mariana Mazzucato (2)
› Marie-Joelle Browaeys (2)
› Mark C. Green (2)
› Mark Price (2)
› Martin Christopher (2)
› Max Mckeown (2)
› Michael George (2)
› Michael J. Worth (2)
› Michael Lewrick (2)
› Mickey Howard (2)
› Nada R. Sanders (2)
› Nadja Sorgarde (2)
› Nancy Duarte (2)
› Nathalie Nahai (2)
› Nigel Lockett (2)
› Patrick De Pelsmacker (2)
› Patrick Link (2)
› Paul Healy (2)
› Paul Newbold (2)
› Paul Trott (2)
› Peter Gerrickens (2)
› Petra Molthan-Hill (2)
› Petra Velzeboer (2)
› Project Management Ins... (2)
› Randall Boyle (2)
› Rasmus Hougaard (2)
› Ray Randall (2)
› Remko Van Hoek (2)
› Richard Blundel (2)
› Richard Brealey (2)
› Richard H. Thaler (2)
› Richard Lynch (2)
› Richard N. Bolles (2)
› Rien Brouwers (2)
› Robert Handfield (2)
› Robert N. Lussier (2)
› Roger Price (2)
› Ronald Bush (2)
› Ruchir Sharma (2)
› Ryan Holiday (2)
› Scott Galloway (2)
› Seth Godin (2)
› Sheila Heen (2)
› Shirley Taylor (2)
› Simon Collinson (2)
› Simon Hudson (2)
› Simon Western (2)
› Stefan Svenningson (2)
› Stephan Dahl (2)
› Steve Chapman (2)
› Stewart Myers (2)
› Sunil Chopra (2)
› Suzanne Mawson (2)
› Thomas Johnsen (2)
› Timothy A. Judge (2)
› Tony Arnold (2)
› Tony Dundon (2)
› Tony Illis (2)
› Tony Schwartz (2)
› Tracie Miller-Nobles (2)
› Tracy L. Tuten (2)
› Vanitha Swaminathan (2)
› Vassilios Ziakas (2)
› Vladimir PhD. Antchak (2)
› William Carlson (2)
› Wim Koetzier (2)
› Yves Pigneur (2)
› Pearson (199)
› SAGE (142)
› Taylor & Francis (80)
» Toon alle opties (61)
› Kogan Page Ltd (52)
› Van Ditmar Boeken B.V. (52)
› John Wiley and Sons Lt... (50)
› McGraw-Hill (25)
› Veltman Distributie Im... (24)
› Macmillan (19)
› Bloomsbury Publishing (17)
› Oxford University Pres... (16)
› Profile Books Ltd (14)
› Cengage Learning (13)
› Ebury Publishing (13)
› John Murray Press (11)
› Marleen Verkerk (10)
› Penguin (10)
› HarperCollins (7)
› Pan Macmillan (7)
› Penguin Books Ltd (7)
› Penguin Publishing Gro... (6)
› Springer (6)
› Brave New Books (4)
› Cambridge University P... (4)
› LID Publishing (4)
› Penguin Putnam Inc (4)
› Random House Publishin... (4)
› Simon & Schuster (4)
› Simon & Schuster Ltd (4)
› WW Norton & Co (4)
› Atlantic Books (3)
› Columbia University Pr... (3)
› Cornerstone (3)
› Goodfellow Publishers ... (3)
› John Wiley & Sons Inc (3)
› Noordhoff (3)
› Princeton University P... (3)
› Random House (3)
› St. Martin's Publishin... (3)
› Transworld Publishers ... (3)
› Bloomsbury Publishing ... (2)
› CABI Publishing (2)
› Chartered Institute of... (2)
› Crown (2)
› Elsevier (2)
› Emerald Publishing Lim... (2)
› Gerrickens, Uitgeverij (2)
› HarperCollins Publishe... (2)
› Harriman House Publish... (2)
› Headline Publishing Gr... (2)
› Human Kinetics Publish... (2)
› IT Revolution Press (2)
› Kogan Page (2)
› Little, Brown Book Gro... (2)
› Persell Trading (2)
› Project Management Ins... (2)
› QuietFinance (2)
› Random House USA Inc (2)
› Red Wheel/Weiser (2)
› Thames & Hudson Ltd (2)
› Vintage Publishing (2)
› Warden Press (2)
› Yale University Press (2)
› Hogeschool Rotterdam (50)
› Haagse Hogeschool (HHS... (39)
› Hogeschool Utrecht (26)
» Toon alle opties (14)
› Saxion (10)
› EuroCollege (9)
› Aeres Hogeschool (5)
› Fontys Hogescholen (5)
› Zuyd Hogeschool (5)
› NHL Stenden Hogeschool (3)
› Tilburg University (3)
› Van Hall Larenstein Un... (3)
› Christelijke Hogeschoo... (2)
› Erasmus Universiteit R... (2)
› HAN University of Appl... (2)
› Universiteit van Amste... (2)
› Vrije Universiteit Ams... (2)
› International Business (38)
› Master Consultancy and... (13)
› Logistics Management (9)
» Toon alle opties (30)
› Communication and Mult... (8)
› Technische Bedrijfskun... (8)
› Commerciële Economie (6)
› Creative Business (6)
› Hotel Management (6)
› Ondernemerschap & Reta... (6)
› European Food Business (5)
› Master Shipping & Tran... (5)
› Safety and Security Ma... (5)
› Finance & Control (4)
› Industrial Engineering... (4)
› International Event Ma... (4)
› International Financia... (4)
› Tourism Management (4)
› Accountancy (3)
› Bedrijfskunde (3)
› Creative Media and Gam... (3)
› European Studies (3)
› HBO-ICT (3)
› Human Resource Managem... (3)
› Logistics Engineering (3)
› Ad Sales & Accountmana... (2)
› Business IT & Manageme... (2)
› Facility Management (2)
› International Agribusi... (2)
› International Finance ... (2)
› International Hotel & ... (2)
› International Tourism ... (2)
› Software (2)
Resultaten (1045)
Marketing Communications
A Brand Narrative Approach
2021 || Paperback || Micael Dahlen e.a. || John Wiley and Sons Ltd
Marketing communications has two levels: a strategic, conceptual level, and a tactical, implementation level. In Marketing Communications , authors Micael Dahlen and Fredrik Lange argue that one cannot function without the other. Strategy and concept must be implemented, and successful implementation depends on sound strategy and concept.
Behind the Cloud
The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
2020 || Hardcover || Marc Benioff e.a. || John Wiley and Sons Ltd
How did salesforce.com grow from a start up in a rented apartment into the world s fastest growing software company in less than a decade?
For the first time, Marc Benioff, the visionary founder, chairman, and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dot com implosion of 2001, but also went on to define itself as the leader...
maandag verzonden
The Psychology of Advertising
2020 || Paperback || Bob M. Fennis e.a. || Taylor & Francis
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions and actions of consumers. It links psychological theories and empirical research findings to real-life industry examples, showing how scientific research can inform marketing practice. Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable c...
maandag verzonden
Sensemaking
What Makes Human Intelligence Essential in the Age of the Algorithm
2024 || Paperback || Christian Madsbjerg || Van Ditmar Boeken B.V.
Based on his work at companies like Ford, Christian Madsbjerg's Sensemaking is a provocative stand against the tyranny of big data and scientism, an impassioned defense of an arts and humanities-based education, and a blueprint for how companies and leaders can use human intelligence to solve problems.
Start with Why
How Great Leaders Inspire Everyone to Take Action
2024 || Ongedefinieerd || Simon Sinek || Penguin
Why are some people and organisations more inventive, pioneering and successful than others? And why are they able to repeat their success again and again?In business, it doesn't matter what you do, it matters WHY you do it.Start with Why analyses leaders like Martin Luther King Jr and Steve Jobs and discovers that they all think in the same way - they all started with why.Simon Sinek explains the framework needed for businesses to move past knowing what they do to how they do it, and then to...
maandag verzonden
The Personal MBA
A World-Class Business Education in a Single Volume
2024 || Paperback || Josh Kaufman || Penguin Books Ltd
From the basics of products, sales & marketing and finance to the nuances of human psychology, teamwork and creating systems, this book distils what you need to know to take on the MBA graduates and win. It teaches simple mental models for every subject that's key to commercial success.
maandag verzonden
Simple Thinking
How to Remove Complexity from Life and Work
2024 || Paperback || Richard Gerver || John Wiley and Sons Ltd
Simple behaviours that unclutter your mind and help you realise your true potential Awaken your passion and tap into your inner greatness as you remove the metaphorical clutter from your life with Simple Thinking.
maandag verzonden
Is Capitalism Working?
A primer for the 21st century
2024 || Paperback || Jacob Field || Van Ditmar Boeken B.V.
One of four titles in Thames & Hudson’s innovative new ‘Big Idea’ series, this incisive discussion of capitalism breaks down the key concepts and theories at the heart of this contentious topic.
maandag verzonden
The Everything Store: Jeff Bezos and the Age of Amazon
2024 || Paperback || Brad (Author) Stone || Van Ditmar Boeken B.V.
**Winner of the Financial Times and Goldman Sachs Business Book of the Year Award** 'Brad Stone's definitive book on Amazon and Bezos' The Guardian'A masterclass in deeply researched investigative financial journalism .
maandag verzonden
Post Corona
From Crisis to Opportunity
2024 || Paperback || Scott Galloway || Transworld Publishers Ltd
