Now in its seventh edition, this essential text continues to provide students with a comprehensive yet accessible overview of the study and practice of persuasive communication. Attuned to the swift changes in the world of persuasion in the twenty-first century, this book covers how theories and research illuminate and adapt to our present digital era, with continued attention to ethical implications and today's big topics. This new edition features updated definitions of key terms in the fie...

How Learning Happens introduces 28 giants of educational research and their findings on how we learn and what we need to learn effectively, efficiently, and enjoyably. Many of these works have inspired researchers and teachers all around the world and have left a mark on how we teach today. Exploring 28 key works on learning and teaching, chosen from the fields of educational psychology and cognitive psychology, the book offers a roadmap of the most important discoveries in how learning happens.

Each chapter examines a different work and explains its significance before describing the research, its implications for practice, how it can be used in the classroom and the key takeaways for teachers. Clearly divided into six sections, the book covers: How the brain works and what this means for learning and teaching Prerequisites for learning How learning can be supported Teacher activities Learning in context Cautionary tales and the ten deadly sins of education. Written by two leading experts and illustrated by Oliver Caviglioli, this is essential reading for teachers wanting to fully engage with and understand educational research as well as undergraduate students in the fields of education, educational psychology and the learning scienc...

The book is a key reading which provides a comprehensive and systematic overview of the contemporary Asian economy. The book focuses on the structural changes that are rapidly transforming the regional economic landscape in the 21st century. It highlights the concomitant challenges that have arisen, and further discusses prospects and potentialities of Asian economies given this new economic environment.

The book also looks at broader social issues that are both the cause and result of these ...

How can manufacturers of capital goods succeed in service business development? What are the potential network approaches for manufacturing companies planning on extending their service business? Over the last decade, the business environment of capital goods manufacturers has changed dramatically. Few capital goods manufacturers are able to outrun the competition with pure product-related technologies and innovation alone. For this reason they have added services to products as a way of resp...

Doing History bridges the gap between the way history is studied in school or as represented in the media and the way it is studied at university level. History as an academic discipline has dramatically changed in recent decades and has been enhanced by ideas from other disciplines, the influence of postmodernism and historians' incorporation of their own reflections into their work. Doing History presents the ideas and debates that shape how we 'do' history today, covering arguments about t...

The gold standard of texts on the history of the Arab-Israeli conflict

Palestine and the Arab-Israeli Conflict provides a comprehensive, balanced, and accessible narrative of a complex historical topic. The narrative is supported by more than 40 primary documents that highlight perspectives from all sides of the struggle. Throughout the book, the author examines how underlying issues, group motives, religious and cross-cultural clashes, diplomacy and imperialism, and the arrival of the modern...

Economics is all around us. It influences our daily lives, our society, political decisions, environmentalconcerns and the future we leave for our children. The twelfth edition of Economics by David Begg andGianluigi Vernasca is a focused toolkit for studying economics.

It enables the reader to understand howeconomics underpins the world we live in, by presenting the economic theory in a clear and accessibleway and applying it to real world situations. This new edition has been revised and up...

En octobre 1974, Georges Perec s'est installé pendant trois jours consécutifs place Saint-Sulpice à Paris. À différents moments de la journée, il a noté ce qu'il voyait : les événements ordinaires de la rue, les gens, véhicules, animaux, nuages et le passage du temps. Des listes. Les faits insignifiants du quotidien. Rien, ou presque rien. Les mille petits détails inaperçus qui font la vie d'une grande cité – d'un quartier dans une grande cité. Les innombrables variations impe...

Focusing on the phenomenon of terrorism in the age of ISIS/ISIL, Terrorism and Counterterrorism investigates this form of political violence in an international and American context and in light of new and historical trends. In this comprehensive and highly readable text, renowned expert Brigitte Nacos clearly defines terrorism's diverse causes, actors, and strategies; outlines anti- and counterterrorist responses; and highlights terrorism's relationship with the public and media. Terrorism a...

The seventh edition of the highly successful The City Reader juxtaposes the very best classic and contemporary writings on the city. Sixty-three selections are included: forty-five from the sixth edition and eighteen new selections, including three newly written exclusively for The City Reader. The anthology features a Prologue essay on "How to Study Cities", eight part introductions as well as individual introductions to each of the selected articles.

The new edition has been extensively upd...