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Studieboeken (360)
A History of Anthropology / 2nd edition
2023 || Paperback || Thomas Hylland Eriksen e.a. || Pluto Press
This is a thoroughly updated and revised edition of a popular classic of modern anthropology. The authors provide summaries of 'Enlightenment', 'Romantic' and 'Victorian' anthropology, from the cultural theories of Morgan and Taylor to the often neglected contributions of German scholars. The ambiguous relationship between anthropology and national cultures is also considered.
The book provides an unparalleled account of theoretical developments in anthropology from the 1920s to the present, ...
Introduction to Computer Security
2013 || Paperback || Micheal Goodrich e.a. || Pearson
For computer-security courses that are taught at the undergraduate level and that have as their sole prerequisites an introductory computer science sequence (e.g., CS 1/CS 2). A new Computer Security textbook for a new generation of IT professionals. Unlike most other computer security textbooks available today, Introduction to Computer Security, 1e does NOT focus on the mathematical and computational foundations of security, and it does not assume an extensive background in computer science.
...
Logistics Engineering and Management
Pearson New International Edition
2013 || Paperback || B.S. Blanchard || Pearson
For Industrial Engineering courses focusing on logistic engineering and management. An authoritative exploration of logistics management within the engineering design and development process, this book concentrates on the design, sustaining maintenance and support of systems from a lifecycle perspective. This is the only text that deals with logistics and system support: (1) as an integrated entity and an integral part of the overall structure of a total "system"; (2) from a total system life...
Advanced Grammar in Use with Answers / 3rd edition
A Self-Study Reference and Practice Book for Advanced Learners of English
2013 || Paperback || Martin Hewings || Cambridge University Press
Grammar in Use is the world's best-selling grammar series for learners of English. Advanced Grammar in Use with Answers, authored by Martin Hewings, is the first choice for advanced (C1-C2) learners of English. It is a self-study book with clear explanations and practice exercises, and has helped millions of learners improve their English communication skills.
It is also trusted by teachers and can be used as a supplementary text in classrooms, or to support preparation for Cambridge Advanced...
Introduction to Econometrics / 1st edition
EMEA Edition
2022 || Paperback || Jeffrey Wooldridge || Cengage Learning
This title has been adapted for use in Europe, the Middle East and Africa and has been tailored to meet the demands of today's lecturers and students. Jeffrey M. Wooldridge's Introduction to Econometrics shows how econometrics is a useful tool for answering questions in business, policy evaluation and forecasting environments.
Packed with timely, relevant applications, the text incorporates close to 100 intriguing data sets, available in six formats, with appendices and questions available on...
Market-Based Management / 6th edition
2013 || Paperback || Roger Best e.a. || Pearson
For courses in marketing management or marketing strategy. A focus on how marketing performance, profitability, and strategies affect profit. Measuring performance and profitability in marketing is becoming more and more important in the business world.
Best focuses on marketing performance, and profitability, and the role marketing strategies play in building the profits of a business. This edition further builds on the metrics and analytics focus, while incorporating the rise of technology ...
The Tangled Bank
An Introduction to Evolution
2013 || Paperback || Carl Zimmer || Macmillan
Used widely in non-majors biology classes, The Tangled Bank is the first textbook about evolution intended for the general reader. Zimmer, an award-winning science writer, takes readers on a fascinating journey into the latest discoveries about evolution. In the Canadian Arctic, paleontologists unearth fossils documenting the move of our ancestors from sea to land. In the outback of Australia, a zoologist tracks some of the world’s deadliest snakes to decipher the 100-million-year evolution...
The Leader's Guide to Managing People
How to Use Soft Skills to Get Hard Results
2013 || Paperback || Mike Brent e.a. || Pearson Financial Times
'A very valuable resource for busy leaders to dip in and out of as time allows.' - Dr Mark Pegg, Chief Executive, Leadership Foundation for Higher Education 'Clear and concise with great anecdotes and oozing with experience.' -Dr K. D. Akabusi, MBE, MA, FPSA, Executive Director, The Akabusi Company Coaching, motivating, team building and influencing are all essential tools for getting the most out of the people around you. Commonly described as 'soft skills', there's nothing soft about the im...
Customer Relationship Management
2013 || Paperback || Ed Peelen e.a. || Pearson
Customer Relationship Management gives a well-balanced coverage of strategy and organisation, marketing aspects, analytical CRM, operational CRM, CRM systems and their implementation. It is the only comprehensive academic text to cover the entire scope of CRM from a marketing management angle. Geared to MBA students and advanced undergraduate students, as well as those taking courses on CRM, direct marketing, relationship marketing, database management or business intelligence, the book is al...
Quality Management for Organizational Excellence / 7th edition
Introduction to Total Quality
2013 || Paperback || David L. Goetsch e.a. || Pearson
For all courses in quality management, quality engineering, quality technology, and continuous process improvement, in universities, colleges, community colleges, and corporate environments. This practical, student-focused text shows how to focus all of an organization's resources on continuous and simultaneous improvement of quality and productivity - thereby continually improving both performance and competitiveness. It coherently addresses all elements of quality management, including Lean...