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Studieboeken (105)
Cognitive Psychology / 2nd Edition
2020 || Paperback || E. Goldstein e.a. || Cengage Learning
Cognitive Psychology is a thorough, clear introduction to the study of cognition, providing insight into the many psychological and physiological aspects of human behaviour. Fully updated with the latest research in this fascinating field, the text guides students through all the major sub-disciplines and key concepts to help them develop a comprehensive understanding of the complex relationships between mind, brain and behaviour. Through the authors' international approach and emphasis on re...
MGMT / 13th edition
2025 || Paperback || Chuck Williams || Cengage Learning
Learn management YOUR way with Williams’ “MGMT,” 13th Edition! Extensively updated to reflect the latest research in the field, MGMT, this edition makes concepts and theories accessible and relevant with timely, interesting examples of applications in real businesses. Now available with MindTap, the digital learning solution designed to help you think and act like a manager. With the textbook or on its own, MindTap allows you to learn on your terms.
MKTG (Book Only) / 13th edition
2020 || Paperback || Carl McDaniel e.a. || Cengage Learning
MKTG from 4LTR Press connects students to the principles of marketing�bringing them to life through timely examples showing how theyre applied at the world�s top companies every day.
Numerical Mathematics and Computing / 7th edition
2023 || Paperback || E. Cheney e.a. || Cengage Learning
Authors Ward Cheney and David Kincaid show students of science and engineering the potential computers have for solving numerical problems and give them ample opportunities to hone their skills in programming and problem solving. NUMERICAL MATHEMATICS AND COMPUTING, 7th Edition also helps students learn about errors that inevitably accompany scientific computations and arms them with methods for detecting, predicting, and controlling these errors.
Introduction to Econometrics / 1st edition
EMEA Edition
2022 || Paperback || Jeffrey Wooldridge || Cengage Learning
This title has been adapted for use in Europe, the Middle East and Africa and has been tailored to meet the demands of today's lecturers and students. Jeffrey M. Wooldridge's Introduction to Econometrics shows how econometrics is a useful tool for answering questions in business, policy evaluation and forecasting environments.
Packed with timely, relevant applications, the text incorporates close to 100 intriguing data sets, available in six formats, with appendices and questions available on...
Strategy / 7th edition
An International Perspective
2020 || Paperback || Bob De Wit || Cengage Learning
The philosophy at the heart of Bob de Wit's landmark text Strategy is that an understanding of the topic can only be gained by exposure to the many opposite perspectives in the field. Recognizing that there is no simple answer to the question of 'what is strategy', the author navigates readers through contrasting viewpoint readings to encourage discussion and debate, and illustrative cases to acknowledge the importance of strategy in the world of business. Placing the student at the centre of...
International Marketing Strategy / 9th edition
Analysis, Development and Implementation
2022 || Paperback || Isobel Doole e.a. || Cengage Learning
Major global events such as the COVID-19 pandemic and the UN Sustainable Development Goals have changed the business landscape with significant consequences for trade. Understanding such environmental issues, politics, economics and more, is critical in international marketing strategy. Fully updated and revised, the ninth edition of this popular text reflects the changing focus of international marketing and ensures students are fully up-to-date with the challenges posed by new patterns of d...
Statistics: A Tool for Social Research and Data Analysis
2020 || Paperback || Joseph Healey e.a. || Cengage Learning
Extremely student friendly, Healey's STATISTICS: A TOOL FOR SOCIAL RESEARCH AND DATA ANALYSIS, 11e, equips you with a solid understanding of statistical fundamentals and their practical application to current social issues -- no advanced math knowledge required. The text breaks down even the most complex material to help you master key concepts and develop the skills you need as a professional in a social science field -- or simply to become a "statistically literate" consumer of social resea...
An Introduction to Statistical Methods and Data Analysis
2021 || Paperback || M. Longnecker e.a. || Cengage Learning
Ott and Longnecker's AN INTRODUCTION TO STATISTICAL METHODS AND DATA ANALYSIS, Seventh Edition, provides a broad overview of statistical methods for advanced undergraduate and graduate students from a variety of disciplines who have little or no prior course work in statistics. The authors teach students to solve problems encountered in research projects, to make decisions based on data in general settings both within and beyond the university setting, and to become critical readers of statis...
Developmental Psychology / 9th edition
Childhood and Adolescence
2020 || Paperback || David Shaffer e.a. || Cengage Learning
This popular, topically organized, and thoroughly updated child and adolescent development text presents you with the best theories, research, and practical advice that developmentalists have to offer today. Authors David R. Shaffer and Katherine Kipp provide you with a current and comprehensive overview of child and adolescent development, written in clear, concise language that talks "to" you rather than "at" you.
The authors also focus on application showing how theories and research apply...