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Studieboeken (69)
Strategic Management: Concepts and Cases / 14th edition
Competitiveness and Globalization
2023 || Paperback || Michael Hitt e.a. || Cengage Learning
Examine strategic management with the market-leading book that sets the standard as today's most intellectually rich, but practical analysis of strategic management. Written by award-winning instructors and prominent management scholars, Hitt/Ireland/Hoskisson/Harrison's STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 14E incorporates cutting-edge research and examples from more than 600 companies. This edition combines a classic industrial organization model with a resource-based vi...
Success with BEC Preliminary / 2nd edition
2019 || Paperback || John Hughes e.a. || Cengage Learning
BEC (Business English Certificate) is an internationally recognised business qualification which demonstrates an ability to use English in professional contexts. As a Cambridge English examination, it is used as a suitable entry requirement by academic institutions and for recruitment by international companies. Now in a new edition, Success with BEC provides a complete preparation for the BEC exams.
It is also an ideal focus for in-company training courses and for business people and student...
MGMT / 13th edition
2025 || Paperback || Chuck Williams || Cengage Learning
Learn management YOUR way with Williams’ “MGMT,” 13th Edition! Extensively updated to reflect the latest research in the field, MGMT, this edition makes concepts and theories accessible and relevant with timely, interesting examples of applications in real businesses. Now available with MindTap, the digital learning solution designed to help you think and act like a manager. With the textbook or on its own, MindTap allows you to learn on your terms.
Introduction to Econometrics / 1st edition
EMEA Edition
2022 || Paperback || Jeffrey Wooldridge || Cengage Learning
This title has been adapted for use in Europe, the Middle East and Africa and has been tailored to meet the demands of today's lecturers and students. Jeffrey M. Wooldridge's Introduction to Econometrics shows how econometrics is a useful tool for answering questions in business, policy evaluation and forecasting environments.
Packed with timely, relevant applications, the text incorporates close to 100 intriguing data sets, available in six formats, with appendices and questions available on...
Strategy / 7th edition
An International Perspective
2020 || Paperback || Bob De Wit || Cengage Learning
The philosophy at the heart of Bob de Wit's landmark text Strategy is that an understanding of the topic can only be gained by exposure to the many opposite perspectives in the field. Recognizing that there is no simple answer to the question of 'what is strategy', the author navigates readers through contrasting viewpoint readings to encourage discussion and debate, and illustrative cases to acknowledge the importance of strategy in the world of business. Placing the student at the centre of...
International Marketing Strategy / 9th edition
Analysis, Development and Implementation
2022 || Paperback || Isobel Doole e.a. || Cengage Learning
Major global events such as the COVID-19 pandemic and the UN Sustainable Development Goals have changed the business landscape with significant consequences for trade. Understanding such environmental issues, politics, economics and more, is critical in international marketing strategy. Fully updated and revised, the ninth edition of this popular text reflects the changing focus of international marketing and ensures students are fully up-to-date with the challenges posed by new patterns of d...
Statistics: A Tool for Social Research and Data Analysis
2020 || Paperback || Joseph Healey e.a. || Cengage Learning
Extremely student friendly, Healey's STATISTICS: A TOOL FOR SOCIAL RESEARCH AND DATA ANALYSIS, 11e, equips you with a solid understanding of statistical fundamentals and their practical application to current social issues -- no advanced math knowledge required. The text breaks down even the most complex material to help you master key concepts and develop the skills you need as a professional in a social science field -- or simply to become a "statistically literate" consumer of social resea...
Fundamentals of Organic Chemistry / 7th edition
2010 || Paperback || John McMurry || Cengage Learning
Master organic chemistry with this thorough, to-the-point introduction to the fascinating science of organic chemistry. In every chapter of FUNDAMENTALS OF ORGANIC CHEMISTRY, 7e, you'll find applications that demonstrate how organic chemistry relates to your everyday life, a striking full color art program that helps you visualize chemical processes and reactions, and superior learning tools you can use to study for tests, master key concepts, and succeed in the course.
Global Financial Accounting and Reporting
Principles and Analysis
2020 || Paperback || Walter Aerts e.a. || Cengage Learning
Global Financial Accounting and Reporting: Principles and Analysis continues to be an invaluable resource for undergraduate, postgraduate and MBA students of introductory financial accounting. Comprehensive and well-illustrated, it covers all the important topics without being too technical and takes a truly international approach. Using extracts from the latest IFRS Standards and real company report data, this book takes a global approach, giving students direct exposure to contemporary repo...