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Studieboeken (7)
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Creativity Works!
Unleash your Creativity, Beat the Robot and Work Happily ever after
2018 || Paperback || Coen Luijten e.a. || BIS Publishers || met inkijkexemplaar
Welcome in a new era! Robotization strikes hard: the entire job market will be on fire soon. The key to durable employability is developing one’s creativity. This book explains straight forward how to do so. And, good to know: it’s loved for it’s entertaining tone of voice.
Scientists say half the work we do could soon be done by robots. The other half of our labor is changing rapidly. All this makes durable employability the number one challenge for employers and employees. Creativity ...
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Visual Working
Business Drawing Skills for Effective Communication
2023 || Paperback || Willemien Brand || BIS Publishers || met inkijkexemplaar
Enhance your productivity at work with “Visual Working,” the follow-up to the successful “Visual Thinking” and “Visual Doing.”
This practical workbook shows you how to use drawing as a fun and effective way to communicate at work. It provides simple steps to incorporate business drawing into your daily routine so that you can express ideas with images as easily as with words.
Discover the Five Visual Thinking Types and use practical tips to improve collaboration and communication...
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Different Brains, Different Approaches
Successful neuro advertising for both genders: male and female
|| Paperback || Huub van Osch || BIS Publishers || met inkijkexemplaar
Finally, a book that describes the neurological differences between the male and female brain and how this is implemented in advertising! The book describes how men and women think, the origin of their emotions, and why they make certain decisions. Find out why women like shopping so much, why humorous ads appeal to men, or why women make better decisions. 80% of all purchases worldwide are made or influenced by women. Why is advertising so often aimed at men? Find the answer to the life-long...
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Visual Doing
Applying Visual Thinking in your Day to Day Business
2018 || Paperback || Willemien Brand || BIS Publishers || met inkijkexemplaar
After the success of 2017’s Visual Thinking, the author noticed that people enjoy discovering how easy it is to use drawings in business communication. But they still have no guide to satisfy their desire to tell a visual story in a very simple way. That is why the author has now written Visual Doing. This book will fulfil this desire, not by drilling deeper into the advice in the first book, but by ‘undeepening’ Chapters 3 and 4. These chapters, both about drawing in visual business se...
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Design. Think. Make. Break. Repeat - Revised edition (Heruitgave)
A Handbook of Methods
2021 || Paperback || Madeleine Borthwick e.a. || BIS Publishers
Revised edition: 20 additional methods and a new chapter to introduce humanity-centred design
This handbook documents 80 methods used in design innovation projects leading to the design of new products or services. It is the first publication to bring together methods, tools and case studies that involve multiple disciplines and perspectives – from product and service design to interaction and user experience design. In this revised edition, the authors look beyond the human-centred design ...
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Event Design Handbook
systematically design innovative events using the event canvas
2020 || Paperback || Roel Frissen e.a. || BIS Publishers || met inkijkexemplaar
Some of the most life-changing connections are made at events. But if you can't design events, how can you change your world? The answer? This handbook will change the way you think about how events change the world you live in. It shows the way to re-design your world on one sheet of paper using the #EventCanvas.This book identifies the starting point of any event and outlines steps of how events come to life. It focuses on the DNA of specific aspects of events, and provides insight into how...
Creativity in Business
the basic guide for generating and selecting ideas
2015 || Paperback || Igor Byttebier e.a. || BIS Publishers || met inkijkexemplaar
Creativity Today - the management book on applied creativity and written by Ramon Vullings & Igor Byttebier - has inspired tens of thousands of managers, teachers and students around the world. Now this book is made available again in a revised version, under a new title, new subtitle and with a new cover design. All intended to focus this creativity classic more on education and to emphasize its attractiveness as a basic guide for businesses, schooling institutions and organizations that wis...