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Studieboeken (631)
Putting Psychology in its Place / 4th Edition
Critical Historical Perspectives
2023 || Paperback || Graham Richards e.a. || Taylor & Francis
1. Four new chapters: key influencers in psychology from a non-scientific background, the interaction of psychology the visual arts and music, the social life of psychological knowledge, and an examination of the internationalization of psychology. 2.
Addition of a new co-author, Paul Stenner, who has a great international reputation and has written extensively in the field. 3. Contains a new list of recommended web-resources.
The Routledge International Handbook of the Crimes of the Powerful
2020 || Paperback || Gregg Barak || Taylor & Francis
Across the world, most people are well aware of ordinary criminal harms to person and property. Often committed by the powerless and poor, these individualized crimes are catalogued in the statistics collected annually by the FBI and by similar agencies in other developed nations. In contrast, the more harmful and systemic forms of injury to person and property committed by powerful and wealthy individuals, groups, and national states are neither calculated by governmental agencies nor annual...
Applied Mass Communication Theory
A Guide for Media Practitioners
2021 || Paperback || Jack Rosenberry e.a. || Taylor & Francis
Now in its third edition, this dynamic textbook blends coverage of the major theories and research methods in mass communication to enable students to apply their knowledge in today's media and communication careers.
-Hybrid coverage of media theory and research methods that enables students to apply their academic knowledge in professional settings -Focus on building from theory and methods coverage to research projects makes for easy and dynamic use in a range of introductory, capstone, and...
Undertaking Capstone Projects in Education
A Practical Guide for Students
2021 || Paperback || Jolanta Burke e.a. || Taylor & Francis
Undertaking Capstone Projects in Education provides students with all of the information required to successfully design and complete a capstone project. Guiding the reader in a step-by-step process, this book covers how to create a question, select a topic of interest, and apply the best possible design solutions. Structured in a way that will help readers build their skills, chapters explore all aspects of the capstone project from the inception of the idea, to laying the foundations, desig...
Strategic Communication / 2nd edition
An Introduction to Theory and Global Practice
2022 || Paperback || Jesper Falkheimer e.a. || Taylor & Francis
This textbook provides an overview of the core concepts, theories and methods in strategic communication, using examples from research and experiences from practice. Strategic Communication begins by explaining the fundamental concepts related to communication, organizations and strategy, and then explores the communication processes within leadership, reputation, crisis and change. The authors work to present a framework for the future, underpinned by the concept of Communicative Organizations.
The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on 'The Future of Strategic Communication'. The new edition also features enhanced pedagogical features to aid learning, such as key takeaways, and new international case studies and examples throughout. After reading the book the student or reader will be able to define and reflect upon strategic communication as an academic field and professional practice, describe relevant theories and apply these to communication proble...
Creating Value with Data Analytics in Marketing / 2nd edition
Mastering Data Science
2021 || Paperback || Peter C. Verhoef e.a. || Taylor & Francis
The key competing texts are practitioner-focused 'how to' guides, whilst our book combines rigorous theory with practical insight and examples, with authors from both the academic and business world, making it more adoptable as a student text; Unlike other books on the subject, this has a customer focus and an exploration of how big data can add value to customers as well as organisations; Enables readers to move from "big data" to "big solutions" by demonstrating how to integrate data analyt...
Effective Writing in the Public Sector
2014 || Paperback || John W. Swain || Taylor & Francis
Intended for both students and practitioners in public administration who want to communicate more effectively with a variety of audiences, this book offers clear, easy-to-understand guidelines on how to write more clearly, concisely, and coherently, as well as correctly. It covers the basics of good English and applies those basics to general forms (such as memos, letters, and e-mails) and more specific forms (such as newsletters, proposals, budget justifications, and rules) used in the publ...
Microbiology / 2nd Edition
A Clinical Approach
2015 || Paperback || Beatrix Fahnert e.a. || Taylor & Francis
As with the successful first edition, the new edition of Microbiology: A Clinical Approach is written specifically for pre-nursing and allied health students. It is clinically-relevant throughout and uses the theme of infection as its foundation. Microbiology is student-friendly: its text, figures, and electronic resources have been carefully designed to help students understand difficult concepts and keep them interested in the material.
The Second Edition includes a robust instructor ancill...
Introducing Phonetics and Phonology / 4th edition
2020 || Paperback || Mike Davenport e.a. || Taylor & Francis
Intended for the absolute beginner, Introducing Phonetics and Phonology requires no previous background in linguistics, phonetics or phonology. Starting with a grounding in phonetics and phonological theory, the book provides a base from which more advanced treatments may be approached. It begins with an examination of the foundations of articulatory and acoustic phonetics, moves on to the basic principles of phonology and ends with an outline of some further issues within contemporary phonol...
Health Psychology / 2nd edition
2016 || Paperback || Charles Abraham e.a. || Taylor & Francis
The new edition of Health Psychology is the perfect introduction to this rapidly developing field. Throughout the book, the psychological processes that shape health-related behaviors, and affect core functions such as the immune and cardiovascular systems, are clearly explained. These relationships provide the foundation for psychological interventions which can change cognition, perception and behavior, thereby improving health.
The book is split into five sections, and builds to provide a ...