The original, bestselling, and award-winning textbook on social media marketing, featuring all the essential topics, concepts, research and practical application for study and career success.

This popular, market-leading textbook for corporate communication continues to be the authoritative and definitive textbook for students and educators. The text has been fully updated to include:* changes to the workplace in light of the Covid-19 pandemic and its impacts on employee communication via platforms such as Zoom and Microsoft Teams * the ongoing impacts of digital disruption and transformation on corporate communication at the advent of the 'metaverse' and alongside consideration o...

Organizational Behavior: A Skill-Building Approach examines how individual characteristics, group dynamics, and organizational factors affect performance, motivation, and job satisfaction, providing students with a holistic understanding of OB. Packed with critical thinking opportunities, experiential exercises, and real-world case studies, Organizational Behavior provides students with a fun, hands-on introduction to the fascinating world of OB.

Written for busy teachers, trainers, managers and students, this 'dip-in, dip-out' guide makes understanding theories of learning accessible and practical.

Rich in examples and applications to everyday life, Sensation and Perception, Third Edition is a cutting edge and highly readable account of modern sensation and perception from both a cognitive and neurocognitive perspective.

Guides nursing and healthcare students through the concept of evidence-based practice, explaining what it is, why it is important and providing practical guidance on its utilisation in clinical practice.

Mapped to the 2018 NMC Standards, this book explores core nursing knowledge, skills and attributes through the lens of diversity, from assessment and care planning to effective communication and person-centred care.

Enabling teachers and educators to make education and educational spaces inclusive of LGBTQ+ lives.

This book builds your understanding so you can confidently consume research and conduct your own nursing or midwifery research project.

Focusing particularly on compassionate care, this practical textbook covers all aspects of psychology relevant to nursing and healthcare students.