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Studieboeken (569)
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Improving Sustainability in the Hospitality Industry
2018 || Paperback || Frans Melissen e.a. || Routledge
This book specifically addresses the links between operations, tactics and strategy from a sustainable development perspective and moves beyond describing what is to reflect on what could be or even what should be, thus providing students with a concise guide for improving sustainability concepts and businesses in the hospitality industry.
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Managing Across Cultures / 1st edition
Concepts, Policies and Practices
2021 || Paperback || Mohamed Branine || SAGE
Electronic Inspection Copy available for instructors hereManaging across Cultures introduces the concepts, policies and practices of managing resources in different socioeconomic, political and cultural contexts. It is structured on a country-by-country basis to allow a closer and more rigorous examination of the factors that influence labour market trends, organization and employment policies and practices in specific countries. The book:- includes dedicated chapters on emerging economies in...
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Basisboek wiskunde in business / Druk 3
2021 || Paperback || Rob Erven e.a. || Boom || met inkijkexemplaar || ook als eBook
Dit product bestaat uit een boek inclusief website met hierop o.a. het online boek.
Wiskunde is een belangrijk ondersteunend vak bij economische opleidingen. Het biedt ondersteuning aan bijvoorbeeld financiële vakken, onderzoek en statistiek, levensverzekeringswiskunde, operations research, algemene economie en marketing. Onderwerpen die aan bod komen zijn elementair rekenen, lineaire verbanden, tweedegraads verbanden, differentiëren, financiële rekenkunde en voorraadbeheer.
Basisboek wisk...
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Events Management / 4th edition
2023 || Paperback || Glenn A. J. Bowdin e.a. || Taylor & Francis
Coverage offers unrivalled coverage, where no other book offers such breath of topics covered placing events within the wider business/management discourse. It therefore offers an excellent, complete and full general introductory Events Management textbook that can be used throughout the degree, known to students as the events management bible. Thoroughly revised and updated with one new chapter on events and social sciences and new content on: technology (esports, virtual events, Ai, VR, AR,...
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Ethics for People Who Work in Tech
2022 || Paperback || Marc Steen || Taylor & Francis
This book is for people who work in the tech industry-computer and data scientists, software developers and engineers, designers, and people in business, marketing or management roles. It is also for people who are involved in the procurement and deployment of advanced applications, algorithms, and AI systems, and in policy making. Together, they create the digital products, services, and systems that shape our societies and daily lives.
The book's aim is to empower people to take responsibil...
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Business Model Generation
A Handbook for Visionaries, Game Changers, and Challengers
2010 || Paperback || Alexander Osterwalder e.a. || John Wiley and Sons Ltd || ook als eBook
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powe...
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Fundraising
Principles and Practice
2024 || Paperback || Michael J. Worth || SAGE
A comprehensive and current introduction to key topics in fundraising that balances theory and practice.
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Sales Force Management
2025 || Paperback || Gregory A. Rich e.a. || SAGE
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Global Strategic Management / 3rd Edition
2020 || Paperback || Mike Peng || Cengage Learning
Discover both sides of international business and how to prepare for the future. GLOBAL STRATEGIC MANAGEMENT, 3E, International Edition doesn't just show you what it's like for foreign businesses entering a new market; it reveals what domestic companies must do to survive foreign competition. Easy to read and full of study tools, GLOBAL STRATEGIC MANAGEMENT, 3E, International Edition, helps you prepare for your exams and for your career.
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Principles of Marketing / 19th Global Edition
2023 || Paperback || Philip Kotler e.a. || Pearson
Master the key marketing challenges and see how you can develop meaningful connections with your customers. Principles of Marketing, global edition, 19th edition by Kotler and Armstrong shows you how to create vibrant, interactive communities of consumers in today's fast-changing, increasingly digital and social marketplace. Ideal for students who study marketing courses, this textbook offers a comprehensive overview of the fundamental principles of marketing within an innovative customer-val...