The eighth edition of The Dynamics of Persuasion again guides readers in understanding the power and limits of persuasion in contemporary society. This edition continues its accessible and detailed illustration of the theoretical underpinnings of persuasive communication through contemporary and relevant examples of persuasion in action. It features coverage of new scholarship on misinformation, health communication, and persuasion effects, including careful attention to persuasion’s r...

This volume documents the growth of a new kind of interdisciplinary teamwork that is evolving among practitioners, researchers, teacher educators, and community partners. Its premise: the design of learning environments and the development of theory must proceed in a mutually supportive fashion. Scientific researchers have learned that a prerequisite to studying the kinds of learning that matter is helping to shoulder the responsibility for ensuring that these forms of learning occur.

To supp...

This classic text on multiple regression is noted for its nonmathematical, applied, and data-analytic approach. Readers profit from its verbal-conceptual exposition and frequent use of examples. The applied emphasis provides clear illustrations of the principles and provides worked examples of the types of applications that are possible.

Researchers learn how to specify regression models that directly address their research questions. An overview of the fundamental ideas of multiple regressio...

Presenting the developments in QRM since the publication of Rajan Suri's landmark text, Quick Response Manufacturing, this book illustrates how QRM can not only reduce lead times but also improve quality, reduce operating costs, and enable companies to gain a substantial market share. It explains how factories in advanced nations can us

Cradle-to-grave analyses are becoming the norm, as an increasing amount of corporations and government agencies are basing their procurement decisions not only on initial costs but also on life cycle costs. And while life cycle costing has been covered in journals and conference proceedings, few, if any, books have gathered this information into an easily accessible resource. Eliminating the need to consult many different sources, Life Cycle Costing for Engineers brings together up-to-date li...

Written by leading experts in the field, this book offers an introduction to recent developments in port and hinterland strategies, operations and related specializations. The book begins with a broad overview of port definitions, concepts and the role of ports in global supply chains, and an examination of strategic topics such as port management, governance, performance, hinterlands and the port-city relationship. The second part of the book examines operational aspects of maritime, port an...

Developed by the author and now being employed by a number of businesses, Quick Response Manufacturing (QRM) is an expansion of time-based competition, aimed at a single target with the goal of reducing lead times. The key difference between QRM and other time-based programs is that QRM covers an entire organization, from the shop floor to the office, to sales and beyond. Providing guidelines for establishing a QRM enterprise, this volume builds upon kaizen, TQM, TPM, and other practice to he...

This series provides short, accessible and lively introduction to the major schools, movements and traditions in philosophy and the history of ideas since the beginning of the Enlightenment. All books in the series are written for undergraduates meeting the subject for the first time. Hermeneutics concerns itself with the theory of understanding and the interpretation of language.

This classic work is an ideal introduction to how the Bible was written, transmitted, copied and declared to be authoritative by various churches. It presents a concise and accessible guide to all aspects of biblical study.

First published in 1986. There is now a growing movement to extend the professionalism of teachers by providing them with greater opportunities to engage in curriculum theorizing and educational research. The purpose of this book is to offer a rationale by outlining a philosophical justification for the view that teachers have a special role as researchers and that the most plausible way to construe educational research is as a form of critical social science.